{"id":14957,"date":"2025-02-04T08:00:00","date_gmt":"2025-02-04T13:00:00","guid":{"rendered":"https:\/\/rafflepress.com\/?p=14957"},"modified":"2025-02-04T08:00:00","modified_gmt":"2025-02-04T13:00:00","slug":"is-a-valentines-day-giveaway-worth-it","status":"publish","type":"post","link":"https:\/\/rafflepress.com\/is-a-valentines-day-giveaway-worth-it\/","title":{"rendered":"Is a Valentine&#8217;s Day Giveaway Really Worth the Trouble?"},"content":{"rendered":"\n<p><em>\u201cIs a Valentine&#8217;s Day giveaway worth the trouble?\u201d<\/em><\/p>\n\n\n\n<p>Honestly, I used to wonder the same thing. It feels like adding another layer to an already busy season.<\/p>\n\n\n\n<p>But I&#8217;ve seen the results firsthand: while most companies are just competing on prices and products, giveaways turn browsers into fans and loyal customers.<\/p>\n\n\n\n<p>Plus, it taps into the massive spending happening around Valentine&#8217;s. Nearly $26 billion, according to the <a href=\"https:\/\/nrf.com\/media-center\/press-releases\/valentines-day-spending-significant-others-reach-new-record-nrf-survey\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Valentine's Day Spending\">National Retail Federation<\/a> (NRF).<\/p>\n\n\n\n<p>You need to know if it&#8217;ll be worth it, and I get that. That&#8217;s why I wrote this guide. You&#8217;ll leave here knowing if a Valentine&#8217;s Day giveaway is right for your business and if so, how to nail it.<\/p>\n\n\n\n<p><strong>In this guide:<\/strong><\/p>\n\n\n<ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-is-valentines-day-marketing-worth-it\">Is Valentine\u2019s Day Marketing Worth It?<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-what-are-the-challenges-of-valentines-day-giveaways\">What Are the Challenges of Valentine\u2019s Day Giveaways?<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-why-running-a-valentines-day-giveaway-is-easier-than-you-think\">Why Running a Valentine&#039;s Day Giveaway is Easier Than You Think<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-how-to-run-a-valentines-day-giveaway-in-wordpress\">How to Run a Valentine\u2019s Day Giveaway in WordPress<\/a><ul><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-bonus-guides-to-make-your-giveaway-a-success\">Bonus: Guides to Make Your Giveaway a Success<\/a><ul><\/ul><\/li><\/ul>\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-is-valentines-day-marketing-worth-it\">Is Valentine\u2019s Day Marketing Worth It?<\/h2>\n\n\n\n<p>Let&#8217;s be honest, Valentine&#8217;s Day isn\u2019t just about romance anymore. It&#8217;s a major retail event, and smart businesses are taking note.<\/p>\n\n\n\n<p>It&#8217;s time to think beyond the typical roses and chocolates. Consumers aren&#8217;t just shopping for their significant others. They&#8217;re buying for their kids, friends, co-workers, and even their pets.<\/p>\n\n\n\n<p>In fact, the NRF reports that shoppers spend a whopping $25.9 billion over Valentine&#8217;s Day across multiple categories:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>$6.4 billion on jewelry<\/li>\n\n\n\n<li>$4.4 billion on nights out<\/li>\n\n\n\n<li>$2.8 billion on clothing<\/li>\n\n\n\n<li>$2.2 billion on candy<\/li>\n\n\n\n<li>$2.1 billion on flowers<\/li>\n\n\n\n<li>$1.4 billion on gift cards<\/li>\n<\/ul>\n\n\n\n<p>But here&#8217;s where it gets really interesting for you: Online Valentine&#8217;s Day shopping has skyrocketed, with <a href=\"https:\/\/nrf.com\/media-center\/press-releases\/valentines-day-spending-significant-others-reach-new-record-nrf-survey#:~:text=Online%20continues%20to%20be%20the%20most%20popular%20destination%20to%20shop%20for%20Valentine%E2%80%99s%20Day%20gifts%20at%2040%25\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Online Shopping Most Popular for Valentine's Day\">40% of consumers<\/a> planning to make their purchases online. This is a massive opportunity for brands like yours.<\/p>\n\n\n\n<p>So, why is Valentine&#8217;s Day marketing so effective?<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Increase Brand Awareness:<\/strong> Your audience is actively searching for ideas and inspiration, and a well-timed giveaway gets you noticed.<\/li>\n\n\n\n<li><strong>Drive Website Visitors<\/strong>: Valentine\u2019s Day searches begin to pick up in late January. A giveaway gives people a compelling reason to visit your site.<\/li>\n\n\n\n<li><strong>Boost Leads:<\/strong> People are more open to sharing their information when they have a chance to win something special. It&#8217;s a fantastic way to grow your list.<\/li>\n\n\n\n<li><strong>Higher Sales Potential:<\/strong> Even if someone doesn&#8217;t win, they&#8217;ve been introduced to your products and are more likely to buy from you \u2013 not just for Valentine\u2019s Day, but all year.<\/li>\n<\/ul>\n\n\n\n<p>Want proof that Valentine&#8217;s campaigns really work?<\/p>\n\n\n\n<p><a href=\"https:\/\/www.socialsamosa.com\/2022\/03\/case-study-buds-berries-valentines-day-campaign\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Case Study: Buds and Berries Valentines Day Campaign\">Buds &amp; Berries<\/a> ran an 8-day Valentine&#8217;s promotion that reached 2.8 million people. They got over 33,000 likes, comments, and shares on social media, and their store visits went up by 500+.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CZqvDrOLkl0\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CZqvDrOLkl0\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CZqvDrOLkl0\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by Buds &amp; Berries (@budsandberries.in)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p>Instead of typical Valentine&#8217;s Day messages about couples, they focused on self-love &#8211; and it worked!<\/p>\n\n\n\n<p>The bottom line is this: Valentine&#8217;s Day is a great chance to engage new customers and build stronger bonds with your existing ones.<\/p>\n\n\n\n<p>The real question isn&#8217;t<em> if <\/em>you should do Valentine\u2019s Day marketing, but <em>how <\/em>can you take full advantage of it?<\/p>\n\n\n\n<p>And if you&#8217;re planning future seasonal campaigns, don&#8217;t miss our <a href=\"https:\/\/rafflepress.com\/fathers-day-marketing-ideas\/\" title=\"Father's Day Marketing Ideas That Actually Work\">Father&#8217;s Day marketing ideas<\/a> for more ways to connect with your audience around key calendar moments.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-are-the-challenges-of-valentines-day-giveaways\">What Are the Challenges of Valentine\u2019s Day Giveaways?<\/h2>\n\n\n\n<p>Before I show you just how simple running a Valentine&#8217;s giveaway can be, let&#8217;s tackle those nagging doubts you might have. Believe me, I&#8217;ve heard them all, and they&#8217;re far less daunting than you think.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>It&#8217;s Too Much Time and Effort:<\/strong> This is the biggest worry I hear. With everything else on your plate, another marketing campaign can feel overwhelming. You&#8217;re probably picturing hours of planning, monitoring, and promotion, right?<\/li>\n\n\n\n<li><strong>It&#8217;s Too Technical:<\/strong> Maybe the tech side has held you back. Will you need to code something? What if you mess up your website? How do you track entries?<\/li>\n\n\n\n<li><strong>No One Will Participate: <\/strong>I understand the fear of launching a giveaway and hearing crickets. Will you get enough entries? Will people even care about your prizes?<\/li>\n\n\n\n<li><strong>The Rules are Too Complicated:<\/strong> Legal requirements can be intimidating. You&#8217;ve probably heard horror stories of businesses running into trouble for not following guidelines.<\/li>\n<\/ul>\n\n\n\n<p>Here\u2019s the thing: those fears are based on how things <em>used to be<\/em>. Now, giveaways are straightforward thanks to modern tools. They&#8217;re like a pre-made meal instead of a 10-step recipe.<\/p>\n\n\n\n<p>The truth? You can set up a Valentine\u2019s Day giveaway in less than 30 minutes, with zero technical knowledge, and have all the legal bases covered automatically.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-why-running-a-valentines-day-giveaway-is-easier-than-you-think\">Why Running a Valentine&#8217;s Day Giveaway is Easier Than You Think<\/h2>\n\n\n\n<p>Remember the challenges we just discussed? Let me show you how easily you can put them aside.<\/p>\n\n\n\n<p>Instead of battling complicated tech setups, imagine dragging and dropping elements onto a page. That\u2019s how user-friendly modern giveaway tools like <a href=\"https:\/\/www.rafflepress.com\" title=\"RafflePress - WordPress Giveaway Plugin\">RafflePress<\/a> are.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.rafflepress.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"301\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin.jpg\" alt=\"RafflePress best WordPress giveaway plugin\" class=\"wp-image-1321\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin.jpg 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin-300x162.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin-50x27.jpg 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<p>RafflePress, a popular WordPress giveaway plugin, makes running a giveaway in WordPress ridiculously easy.<\/p>\n\n\n\n<p>Here\u2019s a sneak peek at how simple setting up your Valentine&#8217;s Day giveaway with RafflePress actually is:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Choose a ready-made <a href=\"https:\/\/rafflepress.com\/giveaway-templates\/\" title=\"9 Giveaway Templates for Successful Online Contests\">giveaway template<\/a> (they&#8217;re designed to meet your goals)<\/li>\n\n\n\n<li>Add your prize details (it&#8217;s as simple as filling in a form)<\/li>\n\n\n\n<li>Select your entry methods (just click the options you want)<\/li>\n\n\n\n<li>Brand it with your style (it&#8217;s all click and type)<\/li>\n\n\n\n<li>Hit go and it&#8217;s live!<\/li>\n<\/ul>\n\n\n\n<p>No coding or complicated tech, and no need to worry about the legal stuff.<\/p>\n\n\n\n<p>Want to rapidly <a href=\"https:\/\/rafflepress.com\/how-to-do-a-giveaway-to-grow-your-email-list\/\" title=\"How to Do a Giveaway to Grow Your Email List\">grow your email list<\/a>? Just click to link it with your favorite email service.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"428\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/09\/join-an-email-newsletter.png\" alt=\"RafflePress join an email newsletter entry action\" class=\"wp-image-3053\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/09\/join-an-email-newsletter.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/09\/join-an-email-newsletter-300x230.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/09\/join-an-email-newsletter-50x38.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Want to supercharge your social media engagement? Just pick the platforms you want to focus on.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"492\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/10\/giveaway-actions.jpg\" alt=\"RafflePress social media giveaway actions\" class=\"wp-image-14301\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/10\/giveaway-actions.jpg 620w, https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/10\/giveaway-actions-300x238.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/10\/giveaway-actions-50x40.jpg 50w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<p>But here&#8217;s where it gets really exciting: your giveaway can grow itself.<\/p>\n\n\n\n<p>Built-in sharing tools encourage participants to share it with their friends. This turns your audience into a much bigger one, all by itself.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"790\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/02\/refer-a-friend-settings2x-1024x790.png\" alt=\"RafflePress refer a friend giveaway action\" class=\"wp-image-13127\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/02\/refer-a-friend-settings2x-1024x790.png 1024w, https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/02\/refer-a-friend-settings2x-300x232.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/02\/refer-a-friend-settings2x-768x593.png 768w, https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/02\/refer-a-friend-settings2x-50x39.png 50w, https:\/\/rafflepress.com\/wp-content\/uploads\/2024\/02\/refer-a-friend-settings2x.png 1118w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Even the legal side is taken care of. Those tricky terms and conditions? They&#8217;re built in. The random winner selection? Automated. Tracking entries? No need to worry.<\/p>\n\n\n\n<p>I&#8217;ve watched complete newbies set up professional-looking giveaways in less time than it takes to order a coffee. If you can send a basic email, you can run a giveaway with RafflePress.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-run-a-valentines-day-giveaway-in-wordpress\">How to Run a Valentine\u2019s Day Giveaway in WordPress<\/h2>\n\n\n\n<p>Now that you know how straightforward running a giveaway can be, let&#8217;s walk through exactly how to set up yours for success. I&#8217;ll show you step by step how to create a Valentine&#8217;s Day giveaway that gets real results.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-h3-step-1-set-your-goals\">Step 1. Set Your Goals<\/h3>\n\n\n\n<p>Before you think about prizes or promotion, let&#8217;s map out what you want to achieve. Just like planning a special Valentine&#8217;s Day, you\u2019d never just go with the flow, right?<\/p>\n\n\n\n<p>Your giveaway goals need to be SMART:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Specific:<\/strong> Don&#8217;t just aim to \u201cgrow your email list.\u201d Instead, aim to \u201cadd 500 qualified subscribers\u201d.<\/li>\n\n\n\n<li><strong>Measurable:<\/strong> Pick goals you can track, like follower counts or email signups.<\/li>\n\n\n\n<li><strong>Achievable:<\/strong> Be ambitious, but also realistic considering your audience.<\/li>\n\n\n\n<li><strong>Relevant:<\/strong> Make sure your goals connect directly to your broader business strategy.<\/li>\n\n\n\n<li><strong>Time-bound:<\/strong> Give your giveaway a definite start and end date.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"647\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/smart-giveaway-goals.png\" alt=\"Creating smart giveaway goals\" class=\"wp-image-14959\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/smart-giveaway-goals.png 620w, https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/smart-giveaway-goals-287x300.png 287w, https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/smart-giveaway-goals-48x50.png 48w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<p>For instance, a SMART goal might be: \u201cAdd 200 new email subscribers and get 300 <a href=\"https:\/\/rafflepress.com\/how-to-get-more-instagram-followers\/\" title=\"22 Proven Strategies to Increase Followers on Instagram in 2025\">Instagram followers<\/a> during our 2-week Valentine&#8217;s Day giveaway.\u201d<\/p>\n\n\n\n<p>The key is understanding what resonates with your audience. Are they looking for romantic dinner vouchers? Spa packages? Tech gadgets? Your goal should align with what your target audience actually wants.<\/p>\n\n\n\n<p><strong>Remember: <\/strong>A clear goal makes every other decision easier. From choosing prizes to selecting entry methods. Let&#8217;s look at how to set that up next.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-2-pick-the-perfect-prize\">Step 2. Pick the Perfect Prize<\/h3>\n\n\n\n<p>Now that you&#8217;ve set your goals, you\u2019re ready to pick a prize that works for your audience. It needs to be exciting for them, relevant to your brand, and appropriate for Valentine&#8217;s Day.<\/p>\n\n\n\n<p>As I mentioned earlier, people are spending a lot during this season. From jewelry to <a href=\"https:\/\/rafflepress.com\/how-to-do-a-gift-card-giveaway\/\" title=\"How to Do a Gift Card Giveaway (with Examples &amp; Ideas)\">gift cards<\/a>, the numbers show what people are actually buying.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"313\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/valentines-day-purchase-stats.png\" alt=\"Percent of people planning to purchase by gift category Valentine's Day\" class=\"wp-image-14958\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/valentines-day-purchase-stats.png 620w, https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/valentines-day-purchase-stats-300x151.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/valentines-day-purchase-stats-50x25.png 50w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<p>This gives us a great idea of what consumers value <em>right now<\/em>.<\/p>\n\n\n\n<p>But, don&#8217;t feel restricted to typical gifts. Think about what would <em>really<\/em> make your audience jump for joy.&nbsp;<\/p>\n\n\n\n<p>For instance:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A fitness brand could offer a &#8220;Couples Fitness Challenge&#8221;<\/li>\n\n\n\n<li>A local restaurant might provide a &#8220;Chef&#8217;s Tasting Menu for Two&#8221;<\/li>\n\n\n\n<li>A beauty brand could offer a &#8220;Luxury Self-Care Spa Set&#8221;<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"351\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/valentines-day-giveaway.png\" alt=\"Valentine's day giveaway example\" class=\"wp-image-10379\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/valentines-day-giveaway.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/valentines-day-giveaway-300x188.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/valentines-day-giveaway-50x31.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>If you have the budget, you can even bundle smaller items together to create a more enticing prize. A &#8220;$300 Valentine&#8217;s Day Giveaway Bundle&#8221; looks way more attractive than individual items adding up to the same amount.<\/p>\n\n\n\n<p>Looking for more ideas? See our <a href=\"https:\/\/rafflepress.com\/valentines-day-giveaway-ideas\/\" title=\"17 Valentine\u2019s Day Giveaway Ideas to Win Hearts &amp; Minds\">Valentine&#8217;s Day giveaway ideas<\/a> for even more prize inspiration. And here are some <a href=\"https:\/\/rafflepress.com\/low-cost-giveaway-ideas\/\" title=\"\">affordable giveaway ideas<\/a> that still feel special.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-3-decide-on-your-giveaway-rules\">Step 3. Decide on Your Giveaway Rules<\/h3>\n\n\n\n<p>Let&#8217;s talk about rules. I know, not the most exciting part of running a giveaway, but getting them right protects both you and your participants.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"356\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/valentines-day-selfie-contest.jpg\" alt=\"Valentine's Day giveaway rules\" class=\"wp-image-10378\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/valentines-day-selfie-contest.jpg 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/valentines-day-selfie-contest-300x191.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/valentines-day-selfie-contest-50x32.jpg 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Keep your rules clear and simple. Here&#8217;s what you need to cover:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Entry dates (when it starts and ends, including timezone)<\/li>\n\n\n\n<li>Who can enter (age, location, eligibility requirements)<\/li>\n\n\n\n<li>How to enter (what actions count as entries)<\/li>\n\n\n\n<li>Prize details (exact description, retail value, any restrictions)<\/li>\n\n\n\n<li>Winner selection (date, method, number of winners)<\/li>\n\n\n\n<li>Winner notification (how and when you&#8217;ll contact them)<\/li>\n\n\n\n<li>Prize delivery (shipping details, claiming deadlines)<\/li>\n<\/ul>\n\n\n\n<p>Giveaway rules are your safety net. They help avoid confusion and make sure everyone knows exactly what to expect. Plus, they protect you from potential headaches down the road.<\/p>\n\n\n\n<p>Luckily, RafflePress handles most of this automatically. The plugin includes a built-in generator for terms and conditions that cover all the legal basics. You just need to add your details.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"558\" height=\"444\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/generate-contest-rules.gif\" alt=\"Easily generate contest rules in seconds\" class=\"wp-image-458\"\/><\/figure>\n\n\n\n<p>Want to make sure you haven&#8217;t missed anything? Check out our complete <a href=\"https:\/\/rafflepress.com\/how-to-write-giveaway-rules\/\" title=\"How to Write Giveaway Rules Like a Pro (With Examples)\">guide to writing giveaway rules<\/a> for an in-depth look at creating foolproof contest rules.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-4-set-up-your-giveaway-in-wordpress\">Step 4. Set Up Your Giveaway in WordPress<\/h3>\n\n\n\n<p>Now let&#8217;s set up your giveaway. The process is super easy with RafflePress, and as I mentioned earlier, it takes just a few minutes.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"361\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/prize-details-rafflepress.png\" alt=\"Setting up a RafflePress giveaway in WordPress\" class=\"wp-image-14905\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/prize-details-rafflepress.png 620w, https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/prize-details-rafflepress-300x175.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/01\/prize-details-rafflepress-50x29.png 50w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<p>The basic steps are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Install and activate RafflePress<\/li>\n\n\n\n<li>Choose your Valentine&#8217;s Day template<\/li>\n\n\n\n<li>Add your prize details<\/li>\n\n\n\n<li>Select your entry methods<\/li>\n\n\n\n<li>Customize your design<\/li>\n\n\n\n<li>Publish your giveaway<\/li>\n<\/ul>\n\n\n\n<p>For detailed instructions with screenshots, follow our step-by-step guide on <a href=\"https:\/\/rafflepress.com\/create-an-online-contest\/\" title=\"How to Create an Online Contest in WordPress (And Go Viral in 2025)\">how to create an online contest in WordPress<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-5-promote-your-valentines-day-giveaway\">Step 5. Promote Your Valentine\u2019s Day Giveaway<\/h3>\n\n\n\n<p>A great giveaway needs people to know about it. Even the best prize won&#8217;t get entries if no one sees it.&nbsp;<\/p>\n\n\n\n<p>Here&#8217;s what works best for each way to promote your Valentine\u2019s Day giveaway:<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>Where to Share<\/th><th>What to Do<\/th><\/tr><\/thead><tbody><tr><td><\/td><td><\/td><\/tr><tr><td><strong>Social Media<\/strong><\/td><td>\u2022 Post several times a day<br>\u2022 Add Valentine&#8217;s Day hashtags<br>\u2022 Reply to comments<br>\u2022 Share photos and videos<br>\u2022 Keep post at top of your page<\/td><\/tr><tr><td><strong>Email<\/strong><\/td><td>\u2022 Tell people when it starts<br>\u2022 Send friendly reminders<br>\u2022 Update on time left<br>\u2022 Write eye-catching subject lines<br>\u2022 Make instructions clear<\/td><\/tr><tr><td><strong>Your Website<\/strong><\/td><td>\u2022 Put a banner up top<br>\u2022 Add a popup<br>\u2022 Show an announcement bar<br>\u2022 Add to your menu<br>\u2022 Put it in your sidebar<\/td><\/tr><tr><td><strong>Team Up<\/strong><\/td><td>\u2022 Work with other businesses<br>\u2022 Contact small influencers<br>\u2022 Share in Facebook groups<br>\u2022 Connect with local shops<br>\u2022 Ask suppliers to share<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>For even more inspiration, see our guide on the top <a href=\"https:\/\/rafflepress.com\/contest-promotion-ideas\/\" title=\"20 Super-Effective Contest Promotion Ideas (Most Are Free!)\">contest promotion ideas<\/a>.<\/p>\n\n\n\n<p>Don\u2019t forget to keep sharing throughout your giveaway, not just on day one. This keeps people excited and entering until the end.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-6-choose-announce-the-winner\">Step 6. Choose &amp; Announce the Winner<\/h3>\n\n\n\n<p><a href=\"https:\/\/rafflepress.com\/how-to-pick-a-winner-of-a-giveaway\/\" title=\"How To Pick A Winner For A Giveaway (the Easy Way)\">Picking your winner<\/a> is easier than you might think. RafflePress handles the random selection automatically, so you know it&#8217;s completely fair.<\/p>\n\n\n\n<p>From your WordPress dashboard, simply find the relevant giveaway, select the \u201cNeeds Winners\u201d option and click the button to choose winners randomly.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"369\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/pick-verified-giveaway-winner.png\" alt=\"Picking a random giveaway winner\" class=\"wp-image-4629\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/pick-verified-giveaway-winner.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/pick-verified-giveaway-winner-300x198.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/pick-verified-giveaway-winner-50x33.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Now it&#8217;s time to <a href=\"https:\/\/rafflepress.com\/how-to-announce-a-giveaway-winner\/\" title=\"How to Announce a Giveaway Winner (9 Examples and Templates)\">announce the winner<\/a>. Share the news on social media, send the winner an email, and put it on your website. Remember to thank everyone who took part, as they could all become customers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"314\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/07\/display-contest-winner-on-widget.png\" alt=\"displaying a giveaway winner\" class=\"wp-image-2618\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/07\/display-contest-winner-on-widget.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/07\/display-contest-winner-on-widget-300x169.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/07\/display-contest-winner-on-widget-50x28.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Give the winner easy instructions for getting their prize, including any deadlines. Many businesses also offer a special deal to those who didn&#8217;t win; it&#8217;s a smart way to get more customers.<\/p>\n\n\n\n<p>Lastly, make sure you show off the results. Share photos of the winner with their prize (if they say it&#8217;s okay). It helps get people excited for future giveaways.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-step-7-analyze-your-results\">Step 7. Analyze Your Results<\/h3>\n\n\n\n<p>After your giveaway wraps up, it&#8217;s important to look at how well it did. This information helps you see what went well, what could have been better, and how to improve future giveaways.<\/p>\n\n\n\n<p>Let\u2019s start with the easy part: RafflePress&#8217;s built-in reports. These reports show you exactly how many people entered your giveaway, and which entry methods were most popular.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"196\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/giveaway-entries-report.png\" alt=\"RafflePress giveaway entries report\" class=\"wp-image-4667\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/giveaway-entries-report.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/giveaway-entries-report-300x105.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/giveaway-entries-report-50x18.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>This is extremely useful for planning your entry options next time.<\/p>\n\n\n\n<p>Let&#8217;s dig a bit deeper with Google Analytics. This tool tells you even more about your giveaway&#8217;s success.&nbsp;<\/p>\n\n\n\n<p>You can see:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How many people viewed your giveaway page<\/li>\n\n\n\n<li>Where they came from<\/li>\n\n\n\n<li>How long they stayed on your site<\/li>\n\n\n\n<li>What they looked at next,<\/li>\n\n\n\n<li>Whether they took any other actions.<\/li>\n<\/ul>\n\n\n\n<p>This will help you determine if your giveaway brought in the right kind of traffic\u2014people who are actually interested in your brand. For help getting started, see our guide on <a href=\"https:\/\/rafflepress.com\/how-to-add-google-analytics-to-wordpress\/\" title=\"How to Add Google Analytics to WordPress: Beginner\u2019s Guide\">how to add Google Analytics to WordPress<\/a>.<\/p>\n\n\n\n<p>Also, be sure to look at your social media stats. These insights show you how your social following grew, which posts got the most likes, and how many people shared your content.&nbsp;<\/p>\n\n\n\n<p>You can even see who these people are, so you know whom to target for future giveaways.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"239\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/03\/facebook-analytics.jpg\" alt=\"Facebook social analytics \" class=\"wp-image-1938\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/03\/facebook-analytics.jpg 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/03\/facebook-analytics-300x128.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/03\/facebook-analytics-50x21.jpg 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>With all this info, you can fine-tune your strategy.<\/p>\n\n\n\n<p>For example, If the data shows that Instagram entries worked much better than Facebook entries, you might put more effort into Instagram in the future. If certain prize announcements got more shares, you&#8217;ll know which type of content your audience really likes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-bonus-guides-to-make-your-giveaway-a-success\">Bonus: Guides to Make Your Giveaway a Success<\/h2>\n\n\n\n<p>If you want to dive deeper into running successful giveaways, you\u2019ll find the following guides helpful:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/rafflepress.com\/giveaway-copywriting\/\" title=\"How to Use Good Giveaway Copywriting to Drive Entries\">How to Use Good Giveaway Copywriting to Drive Entries<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/contest-seo\/\" title=\"How to Use Contest SEO to Boost Your Website\u2019s Rankings\">How to Use Contest SEO to Boost Your Website\u2019s Rankings<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/how-long-should-a-giveaway-last\/\" title=\"How Long Should a Giveaway Last?\">How Long Should a Giveaway Last? (Explained)<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/contest-prize-ideas\/\" title=\"146 Proven Giveaway Prize Ideas for Viral Giveaways\">Proven Giveaway Prize Ideas for Viral Giveaways<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/how-to-create-a-daily-giveaway\/\" title=\"How to Create a Daily Giveaway With Multiple Entries\">How to Create a Daily Giveaway With Multiple Entries<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/how-to-set-up-a-thank-you-page-in-wordpress\/\" title=\"How to Set Up a Thank You Page in WordPress (6 Steps)\">How to Set Up a Thank You Page in WordPress<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/best-online-sweepstakes-websites\/\" title=\"25 Best Online Sweepstakes Websites to Promote Your Contest\">Best Online Sweepstakes Websites to Promote Your Contest<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-run-your-valentines-day-giveaway\">Run Your Valentine\u2019s Day Giveaway<\/h3>\n\n\n\n<p>As you can see, running a Valentine&#8217;s Day giveaway is easier than you might think. With the right tools, you can set one up quickly.<\/p>\n\n\n\n<p>RafflePress does the hard work for you. It helps you set up entries, pick winners, and track results. Everything you need is built right in.<\/p>\n\n\n\n<p>Get RafflePress today and turn your February visitors into loyal fans.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background wp-element-button\" href=\"https:\/\/rafflepress.com\/pricing\/\" style=\"background-color:#f3460e\">Get Started with RafflePress<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>If you liked this article, please subscribe to our\u00a0<a href=\"https:\/\/www.youtube.com\/channel\/UCPtN7xV_892Pa6AcoOYzbAg\" target=\"_blank\" rel=\"noopener nofollow\" title=\"YouTube - RafflePress\">YouTube Channel<\/a>\u00a0for RafflePress video tutorials. You can also find us on\u00a0<a href=\"https:\/\/twitter.com\/rafflepress\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Twitter - RafflePress\">Twitter<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.facebook.com\/rafflepress\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Facebook - RafflePress\">Facebook<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to run a successful Valentine&#8217;s Day giveaway in WordPress. 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