{"id":15523,"date":"2025-06-24T08:00:00","date_gmt":"2025-06-24T12:00:00","guid":{"rendered":"https:\/\/rafflepress.com\/?p=15523"},"modified":"2025-08-01T04:12:04","modified_gmt":"2025-08-01T08:12:04","slug":"contest-metrics","status":"publish","type":"post","link":"https:\/\/rafflepress.com\/contest-metrics\/","title":{"rendered":"6 Contest Metrics That Matter (and How I Track Them)"},"content":{"rendered":"\n<p>Giveaways can feel exciting, especially when the notifications start rolling in. I\u2019ve launched contests that racked up entries fast, with plenty of likes and shares to match. But after the dust settled, I couldn\u2019t always tell if any of it actually helped my business.<\/p>\n\n\n\n<p>That\u2019s when I started paying closer attention to the numbers behind the buzz.<\/p>\n\n\n\n<p>It turns out some of my flashiest contests didn\u2019t bring in more traffic, email signups, or leads. Others that seemed quiet on the surface delivered steady, measurable growth. The difference came down to tracking the right contest metrics.<\/p>\n\n\n\n<p>In this guide, I\u2019ll show you which numbers are worth paying attention to, how to measure what matters, whether you&#8217;re using tools or just a spreadsheet, and how to use what you learn to run better campaigns next time.<\/p>\n\n\n\n<p><strong>In this guide:<\/strong><\/p>\n\n\n<ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-what-are-contest-metrics\">What Are Contest Metrics?<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-why-measuring-contest-success-matters\">Why Measuring Contest Success Matters<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-the-most-important-contest-metrics-for-small-businesses\">The Most Important Contest Metrics for Small Businesses<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-how-to-set-contest-goals-that-actually-help\">How to Set Contest Goals That Actually Help<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-how-to-track-contest-metrics-with-or-without-tools\">How to Track Contest Metrics (With or Without Tools)<\/a><ul><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-how-to-use-your-data-to-improve-future-campaigns\">How to Use Your Data to Improve Future Campaigns<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-faq-common-questions-about-contest-metrics\">FAQ: Common Questions About Contest Metrics<\/a><ul><\/ul><\/li><\/ul>\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-what-are-contest-metrics\">What Are Contest Metrics?<\/h2>\n\n\n\n<p>Contest metrics are the numbers that show whether your giveaway is actually working. They go beyond surface-level stats and tie directly to your real business goals like traffic, leads, and brand awareness.<\/p>\n\n\n\n<p>I used to focus mostly on how many people <a href=\"https:\/\/rafflepress.com\/how-to-do-a-like-and-share-contest-on-facebook\/\" title=\"How to Do a Like and Share Contest on Facebook\">liked or shared a giveaway<\/a> post. But once I started tracking things like new subscribers or referral traffic, I got a much clearer picture of what was really helping my business grow.<\/p>\n\n\n\n<p>You might also hear these called \u201cgiveaway KPIs,\u201d \u201ccampaign performance data,\u201d or \u201cpromotion analytics.\u201d No matter the name, the idea is the same: track what matters so you can keep improving.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-why-measuring-contest-success-matters\">Why Measuring Contest Success Matters<\/h2>\n\n\n\n<p>Before I started tracking contest data, it was all guesswork. Some campaigns delivered leads or traffic. Others didn\u2019t, and I had no idea why.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"413\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/06\/understanding-contest-metrics.jpg\" alt=\"Illustration showing frustration of not tracking contest metrics\" class=\"wp-image-15524\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/06\/understanding-contest-metrics.jpg 620w, https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/06\/understanding-contest-metrics-300x200.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2025\/06\/understanding-contest-metrics-50x33.jpg 50w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<p>Tracking contest metrics gives you real answers.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>You learn what actually helps your business grow.<\/li>\n\n\n\n<li>Time isn\u2019t wasted on strategies that don\u2019t deliver results.<\/li>\n\n\n\n<li>It becomes easier to show value to your team, clients, or even yourself.<\/li>\n\n\n\n<li>These insights help you plan your next giveaway with more confidence.<\/li>\n<\/ul>\n\n\n\n<p>Even basic tracking makes a difference. It\u2019s the only way to know if your giveaway is doing more than just generating clicks.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-the-most-important-contest-metrics-for-small-businesses\">The Most Important Contest Metrics for Small Businesses<\/h2>\n\n\n\n<p>These are the key numbers I pay attention to when <a href=\"https:\/\/rafflepress.com\/create-an-online-contest\/\" title=\"How to Create an Online Contest in WordPress (And Go Viral in 2025)\">running an online contest<\/a>. They\u2019re simple to track and give you a clear picture of how your contest is performing.<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>Metric<\/th><th>What It Tells You<\/th><th>Why It Matters<\/th><\/tr><\/thead><tbody><tr><td><strong>Total Entries<\/strong><\/td><td>Overall reach and interest<\/td><td>Shows how many people participated<\/td><\/tr><tr><td><strong>New Email Subscribers<\/strong><\/td><td>Growth of your list during the giveaway<\/td><td>Helps you build long-term value<\/td><\/tr><tr><td><strong>Website Traffic<\/strong><\/td><td>Visitors to your giveaway page<\/td><td>Helps track reach and interest<\/td><\/tr><tr><td><strong>Social Media Engagement<\/strong><\/td><td>Follows, likes, shares, and comments<\/td><td>Measures awareness and interaction<\/td><\/tr><tr><td><strong>Referral (Viral) Shares<\/strong><\/td><td>Entries from people who shared your contest<\/td><td>Shows how well viral sharing worked<\/td><\/tr><tr><td><strong>Entry Conversion Rate<\/strong><\/td><td>Percentage of visitors who entered<\/td><td>Helps spot problems with your page or CTA<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>One smart way to benchmark your results is by calculating your entry conversion rate. WebFX recommends using this as a \u201c<a href=\"https:\/\/www.webfx.com\/blog\/social-media\/simple-success-metric-social-media-promotions\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Success Metrics for Social Media Promotions\">simple success metric<\/a>\u201d for social promotions:<\/p>\n\n\n\n<p>Divide the number of entries by the number of people who saw the contest. This gives you a clear way to evaluate performance and spot areas to improve.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-set-contest-goals-that-actually-help\">How to Set Contest Goals That Actually Help<\/h2>\n\n\n\n<p>Early on, I treated giveaways as a way to get \u201cmore traffic,\u201d but I didn\u2019t define what success looked like. Without something specific to aim for, it was tough to measure the outcome or know what to improve.<\/p>\n\n\n\n<p>Setting clear, focused goals gave me a much better way to track what was working. The easiest way to do that is by using the SMART method:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Specific:<\/strong> \u201cGain 100 new subscribers\u201d<\/li>\n\n\n\n<li><strong>Measurable:<\/strong> \u201cTrack follower growth with a daily screenshot\u201d<br><strong>Achievable:<\/strong> \u201cHit 50 entries in the first 3 days\u201d<\/li>\n\n\n\n<li><strong>Relevant:<\/strong> \u201cGrow leads before a new product launch\u201d<\/li>\n\n\n\n<li><strong>Time-bound:<\/strong> \u201cRun for 10 days from June 5\u201315\u201d<\/li>\n<\/ul>\n\n\n\n<p><strong>Tip<\/strong>: Tie each goal to a contest metric so you know what to watch.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-track-contest-metrics-with-or-without-tools\">How to Track Contest Metrics (With or Without Tools)<\/h2>\n\n\n\n<p>You don\u2019t need expensive tools to start tracking giveaway results. I\u2019ve run successful campaigns using nothing more than a spreadsheet. It\u2019s a simple way to get started, but it does have its drawbacks.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-basic-tracking-no-tools-needed\">Basic Tracking (No Tools Needed)<\/h3>\n\n\n\n<p>For small campaigns or first-time giveaways, manual tracking can still give you a good overview. You can use a basic spreadsheet to log:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New email subscribers from your email platform<\/li>\n\n\n\n<li>Social follower counts before and after the contest<\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/how-to-drive-traffic-to-your-website\/\" title=\"Are These The Best Ways to Drive Traffic to Your Website?\">Website traffic<\/a> using Google Analytics or your host\u2019s dashboard<\/li>\n\n\n\n<li>Total entries from your form or <a href=\"https:\/\/rafflepress.com\/how-to-create-a-giveaway-landing-page\/\" title=\"How to Create a Distraction-Free Giveaway Landing Page\">giveaway landing page<\/a><\/li>\n<\/ul>\n\n\n\n<p>This method works, but it relies on you remembering to check and record everything. It also won\u2019t show you which entry actions performed best or where most of your traffic came from. If you\u2019re running more than one campaign or trying to compare results, things can get messy fast.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-tools-i-use-to-make-contest-metrics-easier\">Tools I Use to Make Contest Metrics Easier<\/h3>\n\n\n\n<p>When it comes to tracking contest metrics, I like to keep things simple but effective. That\u2019s why I use <a href=\"https:\/\/www.rafflepress.com\" title=\"RafflePress - WordPress Giveaway Plugin\">RafflePress<\/a> for all of my giveaway campaigns.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.rafflepress.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"301\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin.jpg\" alt=\"RafflePress best WordPress giveaway plugin\" class=\"wp-image-1321\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin.jpg 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin-300x162.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin-50x27.jpg 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<p>RafflePress is a WordPress giveaway plugin that helps you <a href=\"https:\/\/rafflepress.com\/how-to-do-a-giveaway-to-grow-your-email-list\/\" title=\"How a Giveaway Grew Our Email List by 6,507+\">grow your email list<\/a>, website traffic, and social media followers through viral contests. It includes a drag-and-drop builder, so you can create a professional-looking giveaway in minutes without needing any code.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"441\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/06\/rafflepress-drag-and-drop-builder.png\" alt=\"RafflePress drag and drop giveaway builder intrerface\" class=\"wp-image-11625\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/06\/rafflepress-drag-and-drop-builder.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/06\/rafflepress-drag-and-drop-builder-300x237.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/06\/rafflepress-drag-and-drop-builder-50x39.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>But what really makes it helpful is the built-in tracking.<\/p>\n\n\n\n<p>Inside the RafflePress dashboard, you can see:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Total entries<\/li>\n\n\n\n<li>Actions performed<\/li>\n\n\n\n<li>Who entered<\/li>\n\n\n\n<li>And more<\/li>\n<\/ul>\n\n\n\n<p>RafflePress also tracks referral shares, a smart move given referred customers are nearly 4x likelier to convert, and they have a <a href=\"https:\/\/viral-loops.com\/referral-marketing\/statistics\">37% higher chance of repeat purchases<\/a>.<\/p>\n\n\n\n<p>Growth licenses can also see an <a href=\"https:\/\/rafflepress.com\/announcemnt-giveaway-entry-reports\/\" title=\"Introducing Giveaway Entry Reports for RafflePress: Measure Results in a Few Clicks\">Entries Report<\/a> which breaks down which giveaway actions were the most successful.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"196\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/giveaway-entries-report.png\" alt=\"rafflepress giveaway entries report for tracking contest metrics\" class=\"wp-image-4667\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/giveaway-entries-report.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/giveaway-entries-report-300x105.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/giveaway-entries-report-50x18.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>This gives you instant feedback on what\u2019s working and what isn\u2019t. You don\u2019t have to dig through spreadsheets or try to piece things together manually.<\/p>\n\n\n\n<p>If you want even more data, RafflePress also includes an option to add a tracking script. You can use this to connect your giveaway to Google Analytics, so you can track page views, conversions, bounce rates, and traffic sources, all tied to your campaign.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"292\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/giveaway-success-tracking.png\" alt=\"RafflePress sucess tracking dashboard for tracking contest metrics with Google Analytics\" class=\"wp-image-10522\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/giveaway-success-tracking.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/giveaway-success-tracking-300x157.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/01\/giveaway-success-tracking-50x26.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>For me, that combination of built-in insights and optional <a href=\"https:\/\/rafflepress.com\/how-to-add-google-analytics-to-wordpress\/\" title=\"How to Add Google Analytics to WordPress: Beginner\u2019s Guide\">Google Analytics integration<\/a> makes it much easier to measure results and improve my strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-use-your-data-to-improve-future-campaigns\">How to Use Your Data to Improve Future Campaigns<\/h2>\n\n\n\n<p>Once your giveaway ends, the real value comes from what you learn.<\/p>\n\n\n\n<p>I always take a few minutes to review the data before planning the next campaign. Even a quick look at your top metrics can reveal what worked and what didn\u2019t.<\/p>\n\n\n\n<p>Here are a few questions I ask myself after every giveaway:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Which traffic source brought in the most entries?<\/li>\n\n\n\n<li>Did certain entry actions perform better than others?<\/li>\n\n\n\n<li>Was the prize something my audience actually wanted?<\/li>\n<\/ul>\n\n\n\n<p>Based on the answers, I adjust the next campaign. For example:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>If most entries came from email, I\u2019ll focus more on <a href=\"https:\/\/rafflepress.com\/grow-your-email-list\/\" title=\"How to Grow Your Email List Fast: 16 Proven Ways\">email list promotion<\/a> next time.<\/li>\n\n\n\n<li>If one entry method barely got used, I\u2019ll swap it out or remove it.<\/li>\n\n\n\n<li>If engagement was low, I might test a more targeted or higher-value prize.<\/li>\n<\/ul>\n\n\n\n<p>Giveaways are one of the easiest marketing strategies to improve over time, as long as you use what you learn.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-faq-common-questions-about-contest-metrics\">FAQ: Common Questions About Contest Metrics<\/h2>\n\n\n\n<div class=\"wp-block-ht-blocks-accordion wp-block-hb-accordion\"><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>What\u2019s a good number of entries for a giveaway?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Most small businesses see between 100 and 500 quality entries on their first campaign. Your results may vary depending on how big your audience is and how well the prize matches their interests.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>Which contest metrics should I track?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Start with three simple ones: total entries, new email subscribers, and website traffic. These will give you a clear idea of reach, value, and interest.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>How do I know if my contest led to sales?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">There\u2019s no perfect answer, but there are a few signs to look for. Check if people visited product pages or used a follow-up discount code. Email open rates and click-throughs after the contest are also good indicators.<\/div><\/div><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-track-what-matters-and-keep-improving\">Track What Matters and Keep Improving<\/h2>\n\n\n\n<p>You don\u2019t need complicated tools or detailed reports to understand if a giveaway worked. Just choose a few contest metrics that line up with your goals and track them consistently.<\/p>\n\n\n\n<p>When you track the right data, your contests stop being a guessing game. They become a repeatable way to grow your list and attract the right people.<\/p>\n\n\n\n<p><strong>Ready to run a giveaway that actually grows your business?<\/strong><\/p>\n\n\n\n<p>Get started with <a href=\"https:\/\/www.rafflepress.com\" title=\"RafflePress - WordPress Giveaway Plugin\">RafflePress<\/a> and track the contest metrics that matter, no guesswork needed.<\/p>\n\n\n\n<p>Looking for more ways to improve your giveaway campaigns? These guides can help:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/rafflepress.com\/how-to-do-a-legal-giveaway\/\" title=\"Are Your Giveaways Illegal? (+How to Do a Legal Giveaway)\">How to Run a Legal Giveaway<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/how-to-create-a-giveaway-funnel\/\" title=\"How to Create a High-Converting Giveaway Funnel\">How to Create a Giveaway Funnel that Converts<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/how-to-write-giveaway-rules\/\" title=\"How to Write Giveaway Rules Like a Pro (With Examples)\">How to Write Giveaway Rules Like a Pro<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/giveaway-copywriting\/\" title=\"How to Use Good Giveaway Copywriting to Drive Entries\">How to Use Good Giveaway Copywriting to Drive Entries<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/contest-seo\/\" title=\"How to Use Contest SEO to Boost Your Website\u2019s Rankings\">How to Use Contest SEO to Boost Your Website\u2019s Rankings<\/a><\/li>\n<\/ul>\n\n\n\n<p>If you liked this article, please subscribe to our\u00a0<a href=\"https:\/\/www.youtube.com\/channel\/UCPtN7xV_892Pa6AcoOYzbAg\" target=\"_blank\" rel=\"noopener nofollow\" title=\"YouTube - RafflePress\">YouTube Channel<\/a>\u00a0for RafflePress video tutorials. You can also find us on\u00a0<a href=\"https:\/\/twitter.com\/rafflepress\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Twitter - RafflePress\">Twitter<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.facebook.com\/rafflepress\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Facebook - RafflePress\">Facebook<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn which contest metrics actually matter, how I track them, and how to use that data to run smarter, more successful giveaways for your business.<\/p>\n","protected":false},"author":6,"featured_media":15527,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8],"tags":[2368,2562,2563],"class_list":["post-15523","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tutorials","tag-contest-marketing","tag-contest-metrics","tag-giveaway-tracking"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/15523","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/comments?post=15523"}],"version-history":[{"count":3,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/15523\/revisions"}],"predecessor-version":[{"id":15528,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/15523\/revisions\/15528"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/media\/15527"}],"wp:attachment":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/media?parent=15523"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/categories?post=15523"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/tags?post=15523"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}