{"id":4261,"date":"2021-02-23T08:00:00","date_gmt":"2021-02-23T13:00:00","guid":{"rendered":"https:\/\/rafflepress.com\/?p=4261"},"modified":"2025-07-25T08:29:40","modified_gmt":"2025-07-25T12:29:40","slug":"how-to-promote-your-instagram-giveaway","status":"publish","type":"post","link":"https:\/\/rafflepress.com\/how-to-promote-your-instagram-giveaway\/","title":{"rendered":"How to Promote Your Instagram Giveaway in 15 Easy Steps"},"content":{"rendered":"\n<p>Want to know how to promote your Instagram giveaway so more people see it and enter? Running a contest is one of the best ways to grow your Instagram followers and brand awareness, but it only works if you promote it effectively.<\/p>\n\n\n\n<p>In this guide, I\u2019ll show you 15 proven ways to promote an Instagram giveaway, from Instagram Stories to email campaigns, so you can get more entries and reach the right audience.<\/p>\n\n\n\n<p><strong>Jump to my top Instagram giveaway promotion tips:<\/strong><\/p>\n\n\n<ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-1-tease-your-contest-on-instagram-before-launching\">1. Tease Your Instagram Giveaway Before Launching<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-2-require-sharing-on-social-media\">2. Encourage Social Media Sharing<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-3-optimize-your-giveaway-landing-page\">3. Optimize Your Giveaway Landing Page<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-4-announce-your-giveaway-on-instagram\">4. Announce Your Instagram Giveaway<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-5-add-the-giveaway-link-to-your-instagram-bio\">5. Add the Giveaway Link to Your Instagram Bio<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-6-redirect-website-visitors-to-your-giveaway-landing-page\">6. Redirect Website Visitors to Your Giveaway Landing Page<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-7-promote-your-giveaway-in-exit-popups\">7. Promote Your Giveaway in Exit Popups<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-8-send-emails-to-your-subscribers\">8. Send Emails to Your Subscribers<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-9-promote-your-giveaway-in-instagram-stories\">9. Promote Your Giveaway in Instagram Stories<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-10-promote-your-instagram-giveaway-on-other-social-networks\">10. Promote Your Instagram Giveaway on Other Social Networks<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-11-add-your-giveaway-to-contest-directory-websites\">11. Add Your Giveaway to Contest Directory Websites<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-12-create-and-share-a-promotional-video\">12. Create and Share a Promotional Video<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-13-reach-out-to-bloggers-and-influencers\">13. Reach Out to Bloggers and Influencers<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-14-promote-your-contest-with-instagram-ads\">14. Promote Your Contest with Instagram Ads<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-15-try-offline-marketing-tactics\">15. Try Offline Marketing Tactics<\/a><ul><\/ul><\/li><\/ul>\n\n\n<p>But first, what are the benefits of running an Instagram contest?<\/p>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-what-is-an-instagram-giveaway\"><h2 class=\"aioseo-faq-block-question\">What Is an Instagram Giveaway?<\/h2><div class=\"aioseo-faq-block-answer\">\n<p>An <a href=\"https:\/\/rafflepress.com\/features\/instagram-giveaways\/\" data-type=\"page\" data-id=\"2039\">Instagram giveaway<\/a> is a promotional campaign that targets Instagram users. Users have to perform specific tasks such as liking a post, leaving a comment, etc., in exchange for entry into your prize draw.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"575\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/06\/instagram-photo-contest-prize.png\" alt=\"Instagram contest example\" class=\"wp-image-2449\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/06\/instagram-photo-contest-prize.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/06\/instagram-photo-contest-prize-292x300.png 292w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/06\/instagram-photo-contest-prize-50x50.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n<\/div><\/div>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\" id=\"aioseo-why-run-an-instagram-giveaway\"><h3 class=\"aioseo-faq-block-question\">Why Run an Instagram Giveaway?<\/h3><div class=\"aioseo-faq-block-answer\">\n<p>When you run an Instagram giveaway, there are many benefits for your brand, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Greater brand awareness<\/strong> &#8211; With the right giveaway hashtags, you can reach your target audience on Instagram.<\/li>\n\n\n\n<li><strong>More Instagram followers<\/strong> &#8211; By asking users to follow your profile to enter your contest, you can significantly <a href=\"https:\/\/rafflepress.com\/how-to-get-more-likes-on-instagram\/\" data-type=\"post\" data-id=\"1108\">increase your Instagram followers<\/a>.<\/li>\n\n\n\n<li><strong>Increased engagement<\/strong> &#8211; Contests are ideal for engaging your existing followers with the chance to win a prize.<\/li>\n\n\n\n<li><strong>More email subscribers<\/strong> &#8211; You can ask people to enter your giveaway by signing up for your newsletter.<\/li>\n\n\n\n<li><strong>User-generated content (UGC)<\/strong> &#8211; <a href=\"https:\/\/rafflepress.com\/how-to-host-an-instagram-photo-contest\/\" data-type=\"post\" data-id=\"2446\">Instagram photo contests<\/a> are a great way to collect user-made content that puts your brand in a positive light.<\/li>\n<\/ul>\n\n\n\n<p>Plus, with the right tools, you can run an Instagram giveaway from your business website to <a href=\"https:\/\/rafflepress.com\/how-to-drive-traffic-to-your-website\/\">drive more traffic<\/a>, leads, and sales.<\/p>\n<\/div><\/div>\n\n\n\n<p>With that in mind, <a href=\"https:\/\/rafflepress.com\/how-to-run-an-instagram-giveaway\/\">how do you create an Instagram giveaway<\/a> from your business website? Let\u2019s find out!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-create-an-instagram-giveaway-on-wordpress\">How to Create an Instagram Giveaway on WordPress<\/h2>\n\n\n\n<p>If your business has a WordPress website, you can host your Instagram giveaway from your website easily. One of the easiest ways to do this is with a giveaway tool like RafflePress.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"307\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/rafflepress.png\" alt=\"RafflePress is the best WordPress giveaway plugin for lead generation\" class=\"wp-image-2904\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/rafflepress.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/rafflepress-300x165.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/rafflepress-50x27.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p><a href=\"https:\/\/rafflepress.com\/\">RafflePress is the best WordPress giveaway plugin<\/a> on the market. It makes it easy to grow your email list, website traffic, and social media followers with viral giveaways and contests.<\/p>\n\n\n\n<p>The drag and drop giveaway builder lets you create incredible giveaways in minutes, right from your WordPress site. And with ready-made giveaway templates, getting started takes just a few clicks.<\/p>\n\n\n\n<p>RafflePress has tons of built-in giveaway actions to grow your brand online. For instance, you can ask users to visit your Instagram profile, Instagram posts, share your contest, and more.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"558\" height=\"475\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/choose-raffle-entry-methods.jpg\" alt=\"Click Actions to choose your raffle entry methods\" class=\"wp-image-454\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/choose-raffle-entry-methods.jpg 558w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/choose-raffle-entry-methods-300x255.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/choose-raffle-entry-methods-50x43.jpg 50w\" sizes=\"auto, (max-width: 558px) 100vw, 558px\" \/><\/figure>\n\n\n\n<p>You can also see everyone that entered in the contest app right inside your WordPress dashboard. This makes it easy to pick a winner with the built-in random winner picker.<\/p>\n\n\n\n<p>From there, you can click and email the winner to give them the good news.<\/p>\n\n\n\n<p>Check out this guide to learn <a href=\"https:\/\/rafflepress.com\/how-to-run-an-instagram-giveaway\/\">how to run an Instagram giveaway<\/a> in WordPress with RafflePress.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-how-to-promote-your-instagram-giveaway\">How to Promote Your Instagram Giveaway (15 Proven Tactics)<\/h2>\n\n\n\n<p>Once you\u2019ve created your Instagram giveaway, the next step is to promote it to secure as many entries as possible. Promoting your Instagram giveaway makes it easier to reach your target audience and as a result, grow your brand.<\/p>\n\n\n\n<p>Follow these steps to promote your Instagram giveaway for the best results.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-1-tease-your-contest-on-instagram-before-launching\">1. Tease Your Instagram Giveaway Before Launching<\/h3>\n\n\n\n<p>Before launching your Instagram contest, it\u2019s a good idea to give your audience time to prepare by telling them a giveaway is coming soon. That way, they\u2019ll remember to check in with you when your contest launches to enter.<\/p>\n\n\n\n<p>An easy way to do this is to post \u201cteaser\u201d content on Instagram, releasing information about your giveaway bit-by-bit in the lead up to its launch.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"360\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-coming-soon.png\" alt=\"Instagram giveaway teaser promotion post\" class=\"wp-image-4263\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-coming-soon.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-coming-soon-300x193.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-coming-soon-50x32.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Here\u2019s an example from Shanti Soy teasing their upcoming giveaway for reaching 1,000 followers. They ask their followers to spread the word so there\u2019s maximum excitement for launch day.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-2-require-sharing-on-social-media\">2. Encourage Social Media Sharing<\/h3>\n\n\n\n<p>When you\u2019re building an Instagram giveaway with RafflePress, you can require users to share the contest to earn more entries.<\/p>\n\n\n\n<p>For every person that enters to win, you can increase your leads if they share the contest with their friends. This is one of the easiest ways to go viral and drive more brand awareness.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"558\" height=\"374\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/how-to-run-a-viral-giveaway.jpg\" alt=\"Run a viral giveaway with social media sharing\" class=\"wp-image-475\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/how-to-run-a-viral-giveaway.jpg 558w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/how-to-run-a-viral-giveaway-300x201.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/how-to-run-a-viral-giveaway-50x34.jpg 50w\" sizes=\"auto, (max-width: 558px) 100vw, 558px\" \/><\/figure>\n\n\n\n<p>When choosing how people can enter your Instagram giveaway, keep your main goal in mind. For instance, if your goal is to <a href=\"https:\/\/rafflepress.com\/best-ugc-campaign-examples\/\" data-type=\"post\" data-id=\"2629\">collect more UGC<\/a>, you should ask users to upload a selfie or other types of photos by giving that action more value in RafflePress.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"370\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/make-giveaway-actions-mandatory.png\" alt=\"You can make giveaway actions mandatory in RafflePress\" class=\"wp-image-4264\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/make-giveaway-actions-mandatory.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/make-giveaway-actions-mandatory-300x199.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/make-giveaway-actions-mandatory-50x33.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>You can even make it mandatory to submit an image to enter your contest. That way, you can boost your chance to go viral while still gathering UGC.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-3-optimize-your-giveaway-landing-page\">3. Optimize Your Giveaway Landing Page<\/h3>\n\n\n\n<p>After building your Instagram giveaway, it\u2019s a good idea to make a giveaway landing page on your website. Your landing page is the link you\u2019ll share when promoting your contest on other platforms.<\/p>\n\n\n\n<p>Creating an Instagram giveaway landing page is easy with RafflePress. When you make your contest in RafflePress, you can choose a custom URL for your landing page, and RafflePress generates the page for you.<\/p>\n\n\n\n<p>You can customize the page\u2019s background color and background image to make it more attractive and user-friendly if you like.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"558\" height=\"464\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/giveaway-contest.jpg\" alt=\"giveaway contest landing page\" class=\"wp-image-460\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/giveaway-contest.jpg 558w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/giveaway-contest-300x249.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/giveaway-contest-50x42.jpg 50w\" sizes=\"auto, (max-width: 558px) 100vw, 558px\" \/><\/figure>\n\n\n\n<p>After, it\u2019s simply a case of sharing the page link on Instagram to promote your giveaway and encourage people to enter.<\/p>\n\n\n\n<p>Check out these <a href=\"https:\/\/rafflepress.com\/giveaway-landing-page-examples\/\" data-type=\"post\" data-id=\"1355\">giveaway landing page examples<\/a> for more inspiration.<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-mini is-style-stripes\"><table><tbody><tr><td><strong>Tool:<\/strong> <a href=\"https:\/\/www.rafflepress.com\" target=\"_blank\" title=\"RafflePress - WordPress Giveaway Plugin\">RafflePress<\/a><\/td><\/tr><tr><td><strong>Best For:<\/strong> Creating Instagram giveaway landing pages<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Drag-and-drop builder<br>\ud83d\udd39 Viral sharing actions<br>\ud83d\udd39 Built-in winner picker<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-4-announce-your-giveaway-on-instagram\">4. Announce Your Instagram Giveaway<\/h3>\n\n\n\n<p>When the time to launch your giveaway comes, it\u2019s important to announce it on your Instagram profile. Even if people saw your teaser post, they may forget to check back and enter.<\/p>\n\n\n\n<p>All you need to do is create a <a href=\"https:\/\/rafflepress.com\/how-to-do-a-giveaway-on-instagram-to-gain-followers\/\" rel=\"noopener noreferrer\" target=\"_blank\">giveaway post on Instagram<\/a> and include the following details:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An eye-catching image or video to grab people\u2019s attention<\/li>\n\n\n\n<li>What the giveaway is, and why you\u2019re running one<\/li>\n\n\n\n<li>Instructions for entering the contest<\/li>\n\n\n\n<li>Any rules and guidelines<\/li>\n\n\n\n<li>When the giveaway ends<\/li>\n<\/ul>\n\n\n\n<p>Here\u2019s an example from Built By El that ticks all the right boxes.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"359\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-promotion-post.png\" alt=\"Add a post to Instagram to promote your Instagram giveaway\" class=\"wp-image-4265\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-promotion-post.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-promotion-post-300x193.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-promotion-post-50x32.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Don\u2019t forget to include several <a href=\"https:\/\/rafflepress.com\/giveaway-hashtags\/\" data-type=\"post\" data-id=\"1057\">giveaway hashtags<\/a> to reach even more people.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-5-add-the-giveaway-link-to-your-instagram-bio\">5. Add the Giveaway Link to Your Instagram Bio<\/h3>\n\n\n\n<p>Another important step to encourage people to enter your contest is to add your landing page link to your Instagram bio.<\/p>\n\n\n\n<p>Since Instagram doesn\u2019t support clickable links within Instagram posts, adding the link to your bio tells people where to go to enter your giveaway.<\/p>\n\n\n\n<p>When creating your giveaway announcement post in the previous step, you can include the words, \u201cClick the link in my bio to enter.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"356\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/Instagram-giveaway-link-in-bio.png\" alt=\"add your giveaway landing page link to your Instagram bio to promote your Instagram contest\" class=\"wp-image-4266\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/Instagram-giveaway-link-in-bio.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/Instagram-giveaway-link-in-bio-300x191.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/Instagram-giveaway-link-in-bio-50x32.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>This directs people to your Instagram profile, where they can click your bio link and visit your giveaway landing page.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-6-redirect-website-visitors-to-your-giveaway-landing-page\">6. Redirect Website Visitors to Your Giveaway Landing Page<\/h3>\n\n\n\n<p>Even though you\u2019re running an Instagram giveaway, everyone who visits your website is still a potential lead. So, why not let them know about your giveaway so they can enter?<\/p>\n\n\n\n<p>You could do this by adding links to your giveaway page throughout your website. Yet, this isn\u2019t very noticeable, and you\u2019d need to remove them when the contest ends. As such, it isn\u2019t the best use of your time.<\/p>\n\n\n\n<p>The easiest way to promote your Instagram giveaway on your website is by using <a href=\"https:\/\/optinmonster.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">OptinMonster<\/a> to create floating bars across the top of your site. That way, you can easily grab your visitors\u2019 attention and entice them to enter your contest.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"558\" height=\"90\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/contest-promotion-ideas-floating-bar.png\" alt=\"Use a floating bar as a way to promote your Instagram contest on your website\" class=\"wp-image-514\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/contest-promotion-ideas-floating-bar.png 558w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/contest-promotion-ideas-floating-bar-300x48.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/contest-promotion-ideas-floating-bar-50x8.png 50w\" sizes=\"auto, (max-width: 558px) 100vw, 558px\" \/><\/figure>\n\n\n\n<p>A floating bar is an excellent way to do this because it stays in place and doesn\u2019t distract your visitors from reading. You can even add a <a href=\"https:\/\/optinmonster.com\/features\/countdown-timer\/\" target=\"_blank\" rel=\"noreferrer noopener\">countdown timer<\/a> ticking down until your contest ends to create urgency.<\/p>\n\n\n\n<p>You can also <a href=\"https:\/\/optinmonster.com\/features\/campaign-scheduling\/\" target=\"_blank\" rel=\"noreferrer noopener\">schedule your OptinMonster campaigns<\/a> to automatically stop showing when the giveaway ends, saving you time and effort.<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-mini is-style-stripes\"><table><tbody><tr><td><strong>Tool:<\/strong> <a href=\"https:\/\/optinmonster.com\" target=\"_blank\" title=\"OptinMonster - Lead Generation &amp; Conversion Optimization Tool\">OptinMonster<\/a><\/td><\/tr><tr><td><strong>Best For:<\/strong> Promoting giveaways on your website<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Floating bars for promotion<br>\ud83d\udd39 Exit-intent popups<br>\ud83d\udd39 Countdown timers for urgency<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-7-promote-your-giveaway-in-exit-popups\">7. Promote Your Giveaway in Exit Popups<\/h3>\n\n\n\n<p>What if a website visitor is going to leave your page before entering your Instagram giveaway? <\/p>\n\n\n\n<p>In this case, you can use OptinMonster to <a href=\"https:\/\/rafflepress.com\/how-to-use-exit-popups-to-grow-your-business\/\" data-type=\"post\" data-id=\"2830\">create an exit-intent popup<\/a> to capture people\u2019s attention before they leave your site for good.<\/p>\n\n\n\n<p><a href=\"https:\/\/optinmonster.com\/knivesshipfree-boosted-revenue-case-study\/\">KnivesShipFree.com<\/a> used this tactic and convinced over 8% of their visitors to enter their contest with a simple exit-popup campaign.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"554\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/07\/knivesshipfree-optinmonster-contest.png\" alt=\"Knivesshipfree exit intent popup giveaway promotion\" class=\"wp-image-2674\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/07\/knivesshipfree-optinmonster-contest.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/07\/knivesshipfree-optinmonster-contest-300x297.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/07\/knivesshipfree-optinmonster-contest-150x150.png 150w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/07\/knivesshipfree-optinmonster-contest-50x50.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-8-send-emails-to-your-subscribers\">8. Send Emails to Your Subscribers<\/h3>\n\n\n\n<p>Chances are you have a ton of fans that don\u2019t follow you on Instagram. Yet, it\u2019s highly likely they\u2019re subscribed to your email list.<\/p>\n\n\n\n<p>It\u2019s these people who are your biggest fans, making them more likely to sign up for your giveaway and share it with their friends. So, send your subscribers an email promoting your Instagram giveaway.<\/p>\n\n\n\n<p>With an excellent <a rel=\"noreferrer noopener\" href=\"https:\/\/www.wpbeginner.com\/showcase\/best-email-marketing-services\/\" target=\"_blank\">email marketing service<\/a>, you can create eye-catching emails to promote your Instagram giveaway, like the example below:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"564\" height=\"391\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/anker-contest-promotion-giveaway-email.jpg\" alt=\"Anker uses email as a way to promote their contest giveaway\" class=\"wp-image-517\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/anker-contest-promotion-giveaway-email.jpg 564w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/anker-contest-promotion-giveaway-email-300x208.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/anker-contest-promotion-giveaway-email-50x35.jpg 50w\" sizes=\"auto, (max-width: 564px) 100vw, 564px\" \/><\/figure>\n\n\n\n<p>You should send at least 2 <a href=\"https:\/\/rafflepress.com\/best-promotional-giveaways\/\">promotional giveaway<\/a> emails:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Send the first email message right when your Instagram giveaway opens.<\/li>\n\n\n\n<li>You can send another email a day before the contest closes, giving subscribers an extra chance to win.<\/li>\n<\/ol>\n\n\n\n<p>Make sure you include a strong <a href=\"https:\/\/optinmonster.com\/how-to-create-the-perfect-call-to-action\/\" target=\"_blank\" rel=\"noreferrer noopener\">call-to-action<\/a> linking to your giveaway landing page.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-9-promote-your-giveaway-in-instagram-stories\">9. Promote Your Giveaway in Instagram Stories<\/h3>\n\n\n\n<p>Another easy way to promote your Instagram giveaway is to post about it in your <a href=\"https:\/\/rafflepress.com\/instagram-story-giveaway-ideas\/\" data-type=\"post\" data-id=\"2131\">Instagram stories<\/a>. They have so many unique features, such as animations, music, and live streaming, that make them stand out from other platforms.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"453\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-story-giveaway-promotion.png\" alt=\"Use Instagram stories to promote your Instagram giveaway to a wider audience\" class=\"wp-image-4267\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-story-giveaway-promotion.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-story-giveaway-promotion-300x243.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-story-giveaway-promotion-50x41.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>This is a great way to build hype and interest throughout the giveaway\u2019s duration.<\/p>\n\n\n\n<p>For example, you can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Share highlights of creative giveaway entries<\/li>\n\n\n\n<li>Add a question box so people can tell you what they\u2019d most like to win<\/li>\n\n\n\n<li>Announce your giveaway hashtag so people know which hashtag to use to keep up with the contest<\/li>\n\n\n\n<li>@ mention your contest winners once the giveaway is over<\/li>\n<\/ul>\n\n\n\n<p>You can also reshare stories from people that have tagged you. If your contest is set up where people can use a story post to earn extra entries, you can reshare them on your story to promote your giveaway and share examples of entries.<\/p>\n\n\n\n<p>And to widen the reach of your Instagram promotions, try adding an Instagram Feed to your website. You can easily embed an Instagram feed anywhere on your WordPress site using <a rel=\"noreferrer noopener\" href=\"https:\/\/smashballoon.com\/\" target=\"_blank\">Smash Balloon<\/a>. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/smashballoon.com\/instagram-feed\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"304\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/03\/rsz_sb-instagram-feed-rp.png\" alt=\"smash balloon instagram feed pro\" class=\"wp-image-7914\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/03\/rsz_sb-instagram-feed-rp.png 620w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/03\/rsz_sb-instagram-feed-rp-300x147.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/03\/rsz_sb-instagram-feed-rp-50x25.png 50w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/figure>\n\n\n\n<p>With <a rel=\"noreferrer noopener\" href=\"https:\/\/smashballoon.com\/instagram-feed\/\" target=\"_blank\">Instagram Feed Pro<\/a>, you can display hashtag feeds, Instagram Stories, IGTV videos, and more so that your website visitors can see your Instagram giveaway content too. <\/p>\n\n\n\n<figure class=\"wp-block-table is-style-mini is-style-stripes\"><table><tbody><tr><td><strong>Tool:<\/strong> <a href=\"https:\/\/smashballoon.com\/instagram-feed\" target=\"_blank\" title=\"Smash Balloon Instagram Feed plugin for WordPress\">Smash Balloon Instagram Feed Pro<\/a><\/td><\/tr><tr><td><strong>Best For:<\/strong> Embedding Instagram giveaway content on your website<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Display Instagram Stories<br>\ud83d\udd39 Show hashtag feeds<br>\ud83d\udd39 Seamless WordPress integration<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-10-promote-your-instagram-giveaway-on-other-social-networks\">10. Promote Your Instagram Giveaway on Other Social Networks<\/h3>\n\n\n\n<p>While Instagram is typically the most effective platform for <a href=\"https:\/\/rafflepress.com\/contest-marketing\/\">contest marketing<\/a>, don\u2019t forget about the other social media platforms.<\/p>\n\n\n\n<p>You can promote your Instagram giveaway to tons of people on Facebook, Twitter, Pinterest, and even <a href=\"https:\/\/rafflepress.com\/how-to-run-a-competition-on-linkedin\/\">LinkedIn<\/a>.<\/p>\n\n\n\n<p>Here\u2019s an example of how StFX Campus Food <a href=\"https:\/\/rafflepress.com\/how-to-promote-your-business-on-instagram-for-free\/\">promoted their Instagram<\/a> contest to win a custom beverage on their Twitter profile.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"439\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/cross-promote-on-other-platforms.png\" alt=\"Promote your Instagram giveaway on other social media platforms\" class=\"wp-image-4268\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/cross-promote-on-other-platforms.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/cross-promote-on-other-platforms-300x236.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/cross-promote-on-other-platforms-50x39.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-11-add-your-giveaway-to-contest-directory-websites\">11. Add Your Giveaway to Contest Directory Websites<\/h3>\n\n\n\n<p>One of the most straightforward ways to promote your Instagram contest is to submit it to <a href=\"https:\/\/rafflepress.com\/28-best-online-sweepstakes-websites-to-promote-your-contest\/\" data-type=\"post\" data-id=\"1645\">sweepstakes and contest directory websites<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"410\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/03\/true-sweepstakes.jpg\" alt=\"Promote your Instagram contest on sweepstakes and contest directory websites\" class=\"wp-image-1667\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/03\/true-sweepstakes.jpg 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/03\/true-sweepstakes-300x220.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/03\/true-sweepstakes-50x37.jpg 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Websites like this link directly to your giveaway landing page. Plus, they have a vast audience who check their sites daily for giveaways to enter.<\/p>\n\n\n\n<p>Adding your contest to online contest directories gives your giveaway tons of exposure to new audiences. It\u2019s also a great way to find fun <a href=\"https:\/\/rafflepress.com\/social-media-contest-ideas\/\" data-type=\"post\" data-id=\"2558\">contest ideas<\/a> for your customers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-12-create-and-share-a-promotional-video\">12. Create and Share a Promotional Video<\/h3>\n\n\n\n<p><a href=\"https:\/\/optinmonster.com\/video-marketing-statistics-what-you-must-know\/\" target=\"_blank\" rel=\"noreferrer noopener\">Social videos generate 1200% more shares<\/a> than text and image-based promotions. This makes using video a super-effective Instagram <a href=\"https:\/\/rafflepress.com\/contest-promotion-ideas\/\" data-type=\"post\" data-id=\"425\">contest promotion idea<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"312\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-promotion-video.png\" alt=\"Promote your Instagram giveaway by making a quick video announcement\" class=\"wp-image-4269\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-promotion-video.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-promotion-video-300x167.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/instagram-giveaway-promotion-video-50x28.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>You don\u2019t need any fancy tech to make successful videos, either. With just your smartphone or tablet, you can quickly create a video to share on YouTube and other social media channels.<\/p>\n\n\n\n<p>When making your video, try to include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Your <a href=\"https:\/\/rafflepress.com\/contest-prize-ideas\/\" data-type=\"post\" data-id=\"343\">contest prize<\/a> details<\/li>\n\n\n\n<li>Information on how to enter your giveaway<\/li>\n\n\n\n<li>A call-to-action (like telling people to click the link in the description or bio to enter)<\/li>\n<\/ul>\n\n\n\n<p>You should also ensure your video has good lighting, is filmed in front of an attractive background, and your appearance is presentable.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-13-reach-out-to-bloggers-and-influencers\">13. Reach Out to Bloggers and Influencers<\/h3>\n\n\n\n<p>Partnering up with influencers is another excellent way to promote your Instagram giveaway.<\/p>\n\n\n\n<p>Start by finding bloggers and social media influencers with an audience interested in your brand\u2019s industry and prize.<\/p>\n\n\n\n<p>For example, if you\u2019re a fashion brand giving away the latest seasonal trends, look for fashion bloggers and influencers.<\/p>\n\n\n\n<p>Once you\u2019ve found the influencers you\u2019d like to contact, send them a personalized email and explain how promoting your contest will benefit them and their readers.<\/p>\n\n\n\n<p>For this promotion tactic to be successful, it needs to benefit you, the influencer, and their audience. So, think about how to present those benefits when you send your message.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"558\" height=\"403\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/example-giveaway-promotion-email.png\" alt=\"example of a giveaway promotion email\" class=\"wp-image-526\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/example-giveaway-promotion-email.png 558w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/example-giveaway-promotion-email-300x217.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2019\/07\/example-giveaway-promotion-email-50x36.png 50w\" sizes=\"auto, (max-width: 558px) 100vw, 558px\" \/><\/figure>\n\n\n\n<p>If you\u2019re new to the world of influencers, check out this <a href=\"https:\/\/optinmonster.com\/influencer-marketing-beginner-guide\/\">influencer marketing guide for beginners<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-14-promote-your-contest-with-instagram-ads\">14. Promote Your Contest with Instagram Ads<\/h3>\n\n\n\n<p>To reach an even larger audience on social media, consider creating Facebook or Instagram ads.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"444\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/Instagram-ads.png\" alt=\"\" class=\"wp-image-4270\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/Instagram-ads.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/Instagram-ads-300x238.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/02\/Instagram-ads-50x40.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Facebook ads allow you to promote your Instagram giveaway to more people online. Plus, they also let you target the exact type of audience most interested in your giveaway.<\/p>\n\n\n\n<p>For instance, you can set the criteria by gender, age, location, interests, and more.<\/p>\n\n\n\n<p>If ads are too complicated, you can always just boost your contest\u2019s Facebook post. Boosting your post shows it to more users and can cost from as little as $5.<\/p>\n\n\n\n<figure class=\"wp-block-table is-style-mini is-style-stripes\"><table><tbody><tr><td><strong>Tool:<\/strong> Facebook &amp; Instagram Ads Manager<\/td><\/tr><tr><td><strong>Best For:<\/strong> Reaching new audiences with paid promotion<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Targeted audience filters<br>\ud83d\udd39 Post boosting option<br>\ud83d\udd39 Budget-friendly ad campaigns<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-15-try-offline-marketing-tactics\">15. Try Offline Marketing Tactics<\/h3>\n\n\n\n<p>Even though this article has focused on promoting your giveaway online, don\u2019t forget offline marketing tactics.<\/p>\n\n\n\n<p>You could create flyers to and out at local events or even make posters to put up in community centers and other businesses. It\u2019s also possible to use offline marketing to promote your Instagram contest to existing customers. Just add promotional cards with your contest details to the orders you send. <\/p>\n\n\n\n<p>Now that you have tons of great Instagram contest promotion ideas, your Instagram giveaway is sure to be a hit online. Remember, start promoting your giveaway on Instagram before it goes live to get plenty of entries from day 1.<\/p>\n\n\n\n<p>After <a href=\"https:\/\/rafflepress.com\/how-to-pick-a-winner-of-a-giveaway\/\" data-type=\"post\" data-id=\"824\">picking the winner<\/a>, don\u2019t leave your audience guessing. Make sure you <a href=\"https:\/\/rafflepress.com\/how-to-announce-a-giveaway-winner\/\" data-type=\"post\" data-id=\"2597\">announce the winner<\/a> on your website, Instagram, and all of your social media accounts.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-faqs-about-promoting-instagram-giveaways\">FAQs About Promoting Instagram Giveaways<\/h2>\n\n\n\n<div class=\"wp-block-ht-blocks-accordion wp-block-hb-accordion\"><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>When is the best time to launch an Instagram giveaway?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">The best time to launch is during peak engagement hours for your audience. Most Instagram users are active mid-morning (11am\u20131pm) and in the evening (7pm\u20139pm), but check Instagram Insights to see when your followers are online.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>How long should an Instagram giveaway run?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Most giveaways perform best when they run for 5\u20137 days. That\u2019s long enough to build momentum without losing urgency.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>How do I track where my giveaway entries come from?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Use UTM tracking links for every promotion channel (Instagram Stories, emails, popups, etc.). Most giveaway tools like RafflePress track entry sources automatically inside your dashboard.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>Do I need to follow Instagram giveaway rules?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Yes. Always include clear terms and conditions in your caption or landing page. Instagram requires you to state that your contest isn\u2019t sponsored or endorsed by them.<\/div><\/div><\/div><\/div>\n\n\n\n<p>With these tips, your Instagram giveaway will be such a success; you might even want to start planning your next giveaway right away.<\/p>\n\n\n\n<p>And why you\u2019re here, why not check out these <a href=\"https:\/\/rafflepress.com\/instagram-giveaway-examples\/\" title=\"15 Perfect Instagram Giveaway Examples to Skyrocket Your Followers\">Instagram giveaway examples<\/a> to inspire you.<\/p>\n\n\n\n<p>If you found this article helpful, be sure to join us on <a href=\"https:\/\/www.youtube.com\/channel\/UCPtN7xV_892Pa6AcoOYzbAg\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">YouTube<\/a>, <a href=\"https:\/\/twitter.com\/rafflepress\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Twitter<\/a>, and <a href=\"https:\/\/www.facebook.com\/rafflepress\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Facebook<\/a> for more giveaway guides and tutorials.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Want to ensure your get tons of entries for Instagram contests? We&#8217;ll show you how to promote your Instagram giveaway to get the very best giveaway results.<\/p>\n","protected":false},"author":6,"featured_media":4272,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"2023-12-22T05:14:22","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8],"tags":[2262,484,784],"class_list":["post-4261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tutorials","tag-how-to-promote-instagram-giveaway","tag-instagram-giveaway","tag-instagram-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/4261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/comments?post=4261"}],"version-history":[{"count":9,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/4261\/revisions"}],"predecessor-version":[{"id":15885,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/4261\/revisions\/15885"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/media\/4272"}],"wp:attachment":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/media?parent=4261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/categories?post=4261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/tags?post=4261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}