Now let\u2019s dive in with the best video creation and editing tools.<\/p>\n\n\n\n
Video Creation and Editing Tools<\/h2>\n\n\n\n
After brainstorming your concept, you\u2019ll need a few tools to help bring your ideas to life. Besides a camera, you\u2019ll need a way to digitally record, store, and edit your videos for use online.<\/p>\n\n\n\n
Here are some of our favorite video creation and editing tools.<\/p>\n\n\n\n
1. Biteable<\/a><\/h3>\n\n\n\n![\"BIteable](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/biteable.png\")
<\/a><\/figure>\n\n\n\nBiteable<\/a> is an online tool that allows you to create professional videos in minutes. You can create videos from scratch using their stock footage and animations. Or you can use one of their many video templates for instant results.<\/p>\n\n\n\nBiteable is excellent for quickly making:<\/p>\n\n\n\n
\n- Video ads<\/li>\n\n\n\n
- Animated video<\/li>\n\n\n\n
- Explainer videos<\/li>\n\n\n\n
- Social media videos<\/li>\n\n\n\n
- Promotional videos<\/li>\n\n\n\n
- And more.<\/li>\n<\/ul>\n\n\n\n
Adding text, sound and customizing your video is easy with the visual editor. Plus, there are plenty of tips and tutorials in the resources section to help you learn.<\/p>\n\n\n\n
Biteable Pricing<\/strong><\/p>\n\n\n\nBiteable is free to use for a single user, but any video you make will have the Biteable watermark. To remove watermarks and access advanced features, the plans start from $19 per month<\/strong>.<\/p>\n\n\n\n2. Loom<\/a><\/h3>\n\n\n\n![\"Loom](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/loom-screenshare-software.png\")
<\/a><\/figure>\n\n\n\nLoom<\/a> is a video messaging tool designed for the workplace. It lets you record your screen or face and share it instantly with anyone you like.<\/p>\n\n\n\nYou can share videos via a handy link or download the original file to your computer. Recipients can then watch your videos anywhere online.<\/p>\n\n\n\n
Loom is a great way to create quick marketing videos and explainer videos. It works as a Chrome extension and is one of the easiest ways to record a screen share with or without your face showing.<\/p>\n\n\n\n
Loom Pricing<\/strong><\/p>\n\n\n\nThere\u2019s a free Loom starter plan for up to 100 videos and 5 minutes recording length. Paid plans start from $8 per month<\/strong> billed annually.<\/p>\n\n\n\n3. Descript<\/a><\/h3>\n\n\n\n![\"Descript](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/descript-video-editing-tool.png\")
<\/a><\/figure>\n\n\n\nDescript<\/a> is a complete video editor that makes video editing work like editing a document. It includes video transcription, screen recording, publishing, multi-track editing, and more.<\/p>\n\n\n\nIts powerful A.I. tools allow you to add your own voice to your videos. And just like Google Docs, you can collaborate with team members in real-time on the same video.<\/p>\n\n\n\n
Other features include:<\/p>\n\n\n\n
\n- Remote recording<\/li>\n\n\n\n
- Podcasting<\/li>\n\n\n\n
- Overdub<\/li>\n\n\n\n
- Filter word removal<\/li>\n\n\n\n
- Audiogram<\/li>\n\n\n\n
- Subtitles<\/li>\n\n\n\n
- And more.<\/li>\n<\/ul>\n\n\n\n
Descript Pricing<\/strong><\/p>\n\n\n\nYou can start using Descript for free with limited editing features. After, plans start from $12 per month<\/strong>.<\/p>\n\n\n\n4. Animoto<\/a><\/h3>\n\n\n\n![\"Animoto](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/animoto-video-creation-tool.png\")
<\/a><\/figure>\n\n\n\nAnimoto<\/a> is a free video creator that makes it easy to make almost any type of video. It comes with a vast library of video templates, easy customization tools, and tons of licensed stock images and audio tracks. <\/p>\n\n\n\nYou can use Animoto to create:<\/p>\n\n\n\n
\n- Intro videos<\/li>\n\n\n\n
- New product launch<\/a> promos<\/li>\n\n\n\n
- Product intros<\/li>\n\n\n\n
- Social video clips<\/li>\n\n\n\n
- And more.<\/li>\n<\/ul>\n\n\n\n
You can also log in from anywhere, whether it\u2019s your mac or PC, using your preferred web browser.<\/p>\n\n\n\n
Animoto Pricing<\/strong><\/p>\n\n\n\nAnimoto is free to use with their business branding. To remove the branding and access advanced features, the pricing starts from $16 per month<\/strong>.<\/p>\n\n\n\n5. VideoScribe<\/a><\/h3>\n\n\n\n![\"VideoScribe](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/videoscribe-animated-video-tool.png\")
<\/a><\/figure>\n\n\n\nIf you want to create compelling and straightforward videos that look like whiteboard animations, VideoScribe<\/a> is an excellent tool. It lets you make hand-drawn style animations with a running commentary, which is ideal for making explainer videos.<\/p>\n\n\n\nIt comes with a drag-and-drop video editor, so no editing skills are required. You can choose from thousands of images, video soundtracks and publish and share your video anywhere online.<\/p>\n\n\n\n
Whether you\u2019re a marketer, educator, or trainer, VideoScribe is an easy and effective solution for creating animated videos quickly.<\/p>\n\n\n\n
VIdeoScribe Pricing<\/strong><\/p>\n\n\n\nYou can access a 7-day free trial of VideoScribe to explore its features. Pricing then starts from $14 per month per user<\/strong>.<\/p>\n\n\n\nVideo Hosting Tools<\/h2>\n\n\n\n
Since video is a lot heavier than text content, it can strain your web servers. As such, choosing a video hosting site or platform should be part of any modern marketing strategy<\/a>.<\/p>\n\n\n\nYou need the ability to upload and share high-quality videos with your audience without server lag or your website going down. With this in mind, here are some of the best video hosting tools to boost your video marketing efforts.<\/p>\n\n\n\n
6. YouTube<\/a><\/h3>\n\n\n\n![\"YouTube](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/youtube-video-hosting.png\")
<\/a><\/figure>\n\n\n\nYouTube<\/a> is the biggest video sharing and hosting platform in the world. With billions of active users logged in to the site each month, no other platform compares.<\/p>\n\n\n\nSince YouTube is the next biggest search engine next to Google, it\u2019s a great place to boost your video SEO. There are no limits on bandwidth or data storage, and you can upload a single video of up to 128 gigabytes.<\/p>\n\n\n\n
You can also embed YouTube\u2019s branded video player almost anywhere online. For example, WordPress users can simply paste their video link into a post or page and embed the player automatically.<\/p>\n\n\n\n
YouTube Pricing<\/strong><\/p>\n\n\n\nYou don\u2019t have to spend a thing to host your videos on YouTube\u2019s video<\/a> platform. It\u2019s completely free!<\/p>\n\n\n\n7. Vimeo<\/a><\/h3>\n\n\n\n![\"Vimeo](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/vimeo-video-hosting.png\")
<\/a><\/figure>\n\n\n\nUnlike YouTube, a social sharing platform, Vimeo<\/a> is a powerful video hosting and collaboration tool designed for professionals. Since Vimeo is a popular platform for creative professionals, only certain types of video content perform well.<\/p>\n\n\n\nThis includes:<\/p>\n\n\n\n
\n- Short films<\/li>\n\n\n\n
- Animations<\/li>\n\n\n\n
- Music videos<\/li>\n\n\n\n
- Outdoor sports and nature videos<\/li>\n<\/ul>\n\n\n\n
If your videos don\u2019t fall into those categories, you may find it hard to attract an audience on Vimeo.<\/p>\n\n\n\n
Vimeo Pricing<\/strong><\/p>\n\n\n\nYou can try any Vimeo plan free for 30 days. After, plans start from $7 per month<\/strong> billed annually.<\/p>\n\n\n\n8. Dailymotion<\/a><\/h3>\n\n\n\n![\"Dailymotion](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/dailymotion-video-hosting.png\")
<\/a><\/figure>\n\n\n\nDailymotion<\/a> is another video-sharing platform with over 300 million unique users. It offers free unlimited video hosting and the ability to password-protect videos or make them private.<\/p>\n\n\n\nSince Dailymotion is a smaller platform, there is less competition. So if you\u2019re building your video audience from scratch, you may find it easier on this platform. That said, the growth potential is much lower than YouTube.<\/p>\n\n\n\n
Dailymotion Pricing<\/strong><\/p>\n\n\n\nIt\u2019s free to upload and host your videos on Dailymotion.<\/p>\n\n\n\n
9. Facebook Video<\/a><\/h3>\n\n\n\n![\"Facebook](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/facebook-video-hosting.png\")
<\/a><\/figure>\n\n\n\nFacebook<\/a> is one of the only other platforms that can compete with YouTube for audience size. Yet, Facebook is a social media messaging platform rather than a video hosting site.<\/p>\n\n\n\nAdding videos to the timeline and Facebook Watch made Facebook one of the leading video distributors on the internet. As such, billions of videos are watched on the platform every week.<\/p>\n\n\n\n
The max upload size for Facebook videos is around 4GB with up to 2 hours of run-time. And total file storage is unlimited.<\/p>\n\n\n\n
Facebook video is best for content creators who want to build their brand from scratch. Or for marketers wanting to build brand awareness.<\/p>\n\n\n\n
Facebook Pricing<\/strong><\/p>\n\n\n\nUploading and hosting videos on Facebook is free.<\/p>\n\n\n\n
10. WordPress: Jetpack Video Hosting<\/a><\/h3>\n\n\n\n![\"Jetpack](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/jetpack-video-hosting-WordPress.png\")
<\/a><\/figure>\n\n\n\nWordPress website owners may not know this, but the popular Jetpack plugin<\/a> offers video hosting with its premium and professional plans. It includes unlimited video hosting with 2TB soft storage limit and max file size of 2GB.<\/p>\n\n\n\nJetpack\u2019s video player is unbranded and embeds seamlessly into any WordPress post or page. It has advanced options like autoplay, mute, and loop. Plus, you can hide all playback controls.<\/p>\n\n\n\n
This plugin is an excellent choice for WordPress website owners who already have premium Jetpack subscriptions.<\/p>\n\n\n\n
Jetpack Video Pricing<\/strong><\/p>\n\n\n\nJetpack\u2019s premium plans start from $19.95 per month,<\/strong> billed annually.<\/p>\n\n\n\nYou may also find these Jetpack alternatives<\/a> helpful.<\/p>\n\n\n\nVideo SEO Tools<\/h2>\n\n\n\n
After creating and uploading your videos, you need to make it easy for your target audience to find them. Whether it\u2019s helping users find videos on your website, or YouTube, brushing up on your search engine optimization (SEO) skills will help attract organic traffic to your video content.<\/p>\n\n\n\n
Here are our top picks for optimizing your videos for SEO.<\/p>\n\n\n\n
11. All In One SEO<\/a><\/h3>\n\n\n\n![\"all](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/03\/rsz_aioseo-rp.png\")
<\/a><\/figure>\n\n\n\nAll in One SEO<\/a> is the best WordPress SEO plugin<\/a> on the market. It allows you to optimize your WordPress content for search engines, so it\u2019s easier to find through Google, Bing, and other search platforms.<\/p>\n\n\n\nYou can use it to add important metadata to your content, like:<\/p>\n\n\n\n
\n- Title tags<\/li>\n\n\n\n
- Meta descriptions<\/li>\n\n\n\n
- Image alt tags<\/li>\n\n\n\n
- And more<\/li>\n<\/ul>\n\n\n\n
And more importantly, you can create video XML sitemaps for your video content. A video sitemap is a specially formatted file listing all pages on your website that contain videos.<\/p>\n\n\n\n
With a video sitemap, you can tell Google the category, title, description, running time, and audience for each video you add to your site. This helps Google know about all your video content, which improves your chances of boosting your rankings in video search results.<\/p>\n\n\n\n
In other words, video sitemaps allow search engines to better index and crawl your site for video content. And with All In One SEO, you can generate video sitemaps<\/a> with a single click.<\/p>\n\n\n\nAll In One SEO Pricing<\/strong><\/p>\n\n\n\nFor access to video sitemaps, you\u2019ll need at least the Pro version of All In One SEO<\/a>, which starts from $199.50 per year<\/strong>.<\/p>\n\n\n\n12. SEMRush<\/a><\/h3>\n\n\n\n![\"SEMRush](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/semrush-seo-tool.png\")
<\/a><\/figure>\n\n\n\nSEMRush<\/a> is another excellent video marketing tool to improve your video SEO. It\u2019s a powerful keyword research and monitoring platform that can help increase traffic<\/a> to your videos.<\/p>\n\n\n\nYou can use SEMRush to find search terms and organic keyword opportunities that your videos can rank for. It also allows you to research your competitors to see their ranking search terms to create effective video content that beats theirs in search.<\/p>\n\n\n\n
With the built-in SEO Writing Assistant, you can compare your blog posts and pages to the top 10 sites ranking for your chosen keyword. <\/p>\n\n\n\n
You can also use SEMRush\u2019s position tracking feature to monitor daily rankings for a set of keywords. It has tons of features like tagging, sorting, filtering, and exporting reports that make it easy for you to find exactly what you\u2019re looking for in your website and video SEO.<\/p>\n\n\n\n
SEMRush Pricing<\/strong><\/p>\n\n\n\nThe pricing for SEMRush starts from $99.95 per month.<\/p>\n\n\n\n
13. TubeBuddy<\/a><\/h3>\n\n\n\n![\"TubeBuddy](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/tubebuddy-video-seo-tools.png\")
<\/a><\/figure>\n\n\n\nIf you primarily host your videos on YouTube, TubeBuddy<\/a> is an excellent video marketing tool to use. It\u2019s a free browser extension and mobile application that integrates with YouTube to help run your channel.<\/p>\n\n\n\nYou can use Tub Buddy to find high-performing, searchable video topics for the perfect video titles and tags. It also helps you optimize your videos based on YouTube\u2019s best practices.<\/p>\n\n\n\n
Other features include:<\/p>\n\n\n\n
\n- Video card templates and end screens<\/li>\n\n\n\n
- Comment filters and formatting<\/li>\n\n\n\n
- Bulk processing options<\/li>\n\n\n\n
- Complete video SEO<\/li>\n\n\n\n
- Promotion tools<\/li>\n\n\n\n
- Research and monitoring<\/li>\n<\/ul>\n\n\n\n
TubeBuddy Pricing<\/strong><\/p>\n\n\n\nTubeBuddy is a freemium video marketing tool so that you can get started for free. Pricing plans start from $7.20 per month<\/strong>.<\/p>\n\n\n\nVideo Promotion Tools<\/h2>\n\n\n\n
You can\u2019t simply wait for people to watch your videos after you publish. You need to get them in front of your ideal audience.<\/p>\n\n\n\n
Besides optimizing them for SEO, you can also promote your video content on your website, social media channels, and elsewhere online. That way, you can grow your online presence faster and start generating leads<\/a> and conversions.<\/p>\n\n\n\nHere are some of the best video promotion tools for the job.<\/p>\n\n\n\n
14. RafflePress<\/a><\/h3>\n\n\n\n![\"RafflePress](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/rafflepress.png\")
<\/a><\/figure>\n\n\n\nRafflePress<\/a> is the best WordPress giveaway plugin<\/a> on the market. It\u2019s a powerful WordPress plugin that allows you to create any giveaway contest and host it on your WordPress website.<\/p>\n\n\n\nIt comes with various giveaway templates<\/a> designed to promote your business, drive traffic to your site<\/a>, and generate leads. And its drag-and-drop giveaway builder makes it super easy to get your giveaways looking the way you want.<\/p>\n\n\n\n![\"Host](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/youtube-giveaway-landing-page.jpg\")
<\/figure>\n\n\n\nRafflePress has tons of giveaway entry options to excite and entice your audience. For YouTube content specifically, you can use the Grow Your YouTube following giveaway template and ask users to:<\/p>\n\n\n\n
\n- Watch a video<\/li>\n\n\n\n
- Visit your YouTube channel<\/li>\n\n\n\n
- Refer-a-friend<\/a><\/li>\n<\/ul>\n\n\n\n
You can also use RafflePress giveaways to grow your email list<\/a>, website traffic, followers on other social media platforms, and more.<\/p>\n\n\n\nWith built-in giveaway rules, entry management, and a random giveaway picker, running contests to promote your video content<\/a> is easy and effective.<\/p>\n\n\n\nWhy not see how SeedProd 3x their sales with viral RafflePress contests<\/a>.<\/p>\n\n\n\nRafflePress Pricing<\/strong><\/p>\n\n\n\nRafflePress offers a free version with everything you need to create a simple contest in WordPress. But for the best features, RafflePress paid plans<\/a> start from $39.20 per year.<\/p>\n\n\n\n15. SeedProd<\/a><\/h3>\n\n\n\n![\"SeedProd](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/10\/seedprod-drag-and-drop-landing-page-builder-WordPress.jpg\")
<\/a><\/figure>\n\n\n\nSeedProd<\/a> is another powerful WordPress plugin<\/a> you can use as a video marketing tool. It\u2019s the best WordPress page builder with coming soon and maintenance mode functionality.<\/p>\n\n\n\nWith SeedProd\u2019s drag-and-drop landing page builder<\/a>, you can create stunning video landing pages<\/a> to promote your video content. You can start from scratch with their blank template or use one of the many specialized landing page templates<\/a>, which include:<\/p>\n\n\n\n\n- Coming soon pages<\/a><\/li>\n\n\n\n
- Maintenance mode pages<\/a><\/li>\n\n\n\n
- 404 pages<\/a><\/li>\n\n\n\n
- Sales pages<\/a><\/li>\n\n\n\n
- Webinar pages<\/a><\/li>\n\n\n\n
- Squeeze pages<\/a><\/li>\n\n\n\n
- Thank you pages<\/a><\/li>\n\n\n\n
- Login pages<\/li>\n\n\n\n
- Video pages<\/a><\/li>\n<\/ul>\n\n\n\n
SeedProd\u2019s landing page blocks let you add lead-generating content to your page, like optin forms, social sharing buttons, contact forms<\/a>, and more.<\/p>\n\n\n\nPlus, with email and WooCommerce integration, you can encourage people to purchase after watching your videos, right from your landing page<\/a>.<\/p>\n\n\n\nSeedProd Pricing<\/strong><\/p>\n\n\n\nYou can get started with SeedProd with the free version available from WordPress.org. But for the best features and 100+ landing page templates, you\u2019ll need the paid version of SeedProd<\/a>, which starts from $39.50 per year<\/strong>.<\/p>\n\n\n\n16. OptinMonster<\/a><\/h3>\n\n\n\n![\"best](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/optinmonster.png\")
<\/a><\/figure>\n\n\n\nOptinMonster<\/a> is the most powerful lead generation toolkit on the market. It makes it easy to instantly grow your email list, get more leads, and increase sales right on your business website.<\/p>\n\n\n\nIt does this with powerful opt-in campaigns like lightbox popups<\/a>, slide-ins, floating bars, and more, which capture visitors’ attention as they\u2019re browsing your website.<\/p>\n\n\n\nOptinMonster helps you create a responsive lightbox video<\/a> popup that\u2019s suitable for viewing even on mobile devices. With an estimated 14 billion mobile devices in use, having mobile-friendly video popups is crucial.<\/p>\n\n\n\nOptinMonster also has advanced targeting features (like page-level targeting and campaign scheduling) that let you decide who\u2019ll see your video popup campaign and at what time for maximum impact and engagement.<\/p>\n\n\n\n
Once your visitors are engaged through this video marketing tool, they\u2019ll be more likely to opt-in to your email marketing<\/a> campaigns.<\/p>\n\n\n\nHere\u2019s a step-by-step guide on how to create a video popup with OptinMonster<\/a> to promote your videos.<\/p>\n\n\n\nOptinMonster Pricing<\/strong><\/p>\n\n\n\nThe price of OptinMonster<\/a> starts from just $9 per month<\/strong>.<\/p>\n\n\n\n17. Smash Balloon: Feeds for YouTube Pro<\/a><\/h3>\n\n\n\n![\"smash](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/03\/rsz_sb-youtube-feed-rp.png\")
<\/a><\/figure>\n\n\n\nSmash Balloon<\/a> is a suite of powerful WordPress plugins that allow you to show social media feeds right on your WordPress website. Its YouTube feed plugin, Feeds for YouTube Pro<\/a>, helps you display your YouTube videos, galleries, and even playlists on your site.<\/p>\n\n\n\nIt\u2019s so beginner-friendly that you can embed YouTube videos in WordPress in just a few minutes \u2014 without coding knowledge! Use it to showcase as many feeds as you like, either on the same page or on different pages.<\/p>\n\n\n\n
You can also choose from several feed layouts to display your YouTube content: grid, list, gallery, or carousel view. <\/p>\n\n\n\n
Feeds for YouTube Pro is made with users in mind and looks great right out of the box. This means it automatically copies your website theme\u2019s design, so it’s consistent with your branding. <\/p>\n\n\n\n
You can also customize your feed\u2019s style with just a few clicks. Just by clicking options, you can design your Subscribe button and make it stand out more. This way, your site visitors can subscribe to your YouTube channel right on your website.<\/p>\n\n\n\n
Did you know that Feeds for YouTube Pro also lets you show feeds of your currently playing and upcoming live streams? This means that users can view your live streams directly on your site. <\/p>\n\n\n\n
And because live streams encourage user engagement, there\u2019s a greater chance that your viewers will interact and subscribe.<\/p>\n\n\n\n
Smash Balloon Pricing<\/strong><\/p>\n\n\n\nThe pricing for Smash Balloon\u2019s Feeds for YouTube Pro<\/a> starts from $49 per year<\/strong>.<\/p>\n\n\n\nCheckout how Smash Balloon use RafflePress<\/a> to increase email subscribers.<\/p>\n\n\n\n18. PushEngage<\/a><\/h3>\n\n\n\n![\"PushEngage](\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/pushengage-video-promotion-tools.png\")
<\/a><\/figure>\n\n\n\nPushEngage<\/a> is one of the best web push notification software<\/a> around. You can use it to send targeted push messages to your target audience.<\/p>\n\n\n\nWith carefully targeted messages, you can tell people that subscribe to your notifications when new content is live on your site. For instance, right after you add new video content.<\/p>\n\n\n\n
PushEngage is easy to set up on almost any platform, including WordPress, Shopify, and more. And with custom opt-in triggers, you can target your audience at the right time to grow your subscribers. <\/p>\n\n\n\n
In the end, it\u2019s a super-effective way to promote your video content<\/a> to your website audience.<\/p>\n\n\n\n
<\/a><\/figure>\n\n\n\nBiteable<\/a> is an online tool that allows you to create professional videos in minutes. You can create videos from scratch using their stock footage and animations. Or you can use one of their many video templates for instant results.<\/p>\n\n\n\n Biteable is excellent for quickly making:<\/p>\n\n\n\n Adding text, sound and customizing your video is easy with the visual editor. Plus, there are plenty of tips and tutorials in the resources section to help you learn.<\/p>\n\n\n\n Biteable Pricing<\/strong><\/p>\n\n\n\n Biteable is free to use for a single user, but any video you make will have the Biteable watermark. To remove watermarks and access advanced features, the plans start from $19 per month<\/strong>.<\/p>\n\n\n\n Loom<\/a> is a video messaging tool designed for the workplace. It lets you record your screen or face and share it instantly with anyone you like.<\/p>\n\n\n\n You can share videos via a handy link or download the original file to your computer. Recipients can then watch your videos anywhere online.<\/p>\n\n\n\n Loom is a great way to create quick marketing videos and explainer videos. It works as a Chrome extension and is one of the easiest ways to record a screen share with or without your face showing.<\/p>\n\n\n\n Loom Pricing<\/strong><\/p>\n\n\n\n There\u2019s a free Loom starter plan for up to 100 videos and 5 minutes recording length. Paid plans start from $8 per month<\/strong> billed annually.<\/p>\n\n\n\n Descript<\/a> is a complete video editor that makes video editing work like editing a document. It includes video transcription, screen recording, publishing, multi-track editing, and more.<\/p>\n\n\n\n Its powerful A.I. tools allow you to add your own voice to your videos. And just like Google Docs, you can collaborate with team members in real-time on the same video.<\/p>\n\n\n\n Other features include:<\/p>\n\n\n\n Descript Pricing<\/strong><\/p>\n\n\n\n You can start using Descript for free with limited editing features. After, plans start from $12 per month<\/strong>.<\/p>\n\n\n\n Animoto<\/a> is a free video creator that makes it easy to make almost any type of video. It comes with a vast library of video templates, easy customization tools, and tons of licensed stock images and audio tracks. <\/p>\n\n\n\n You can use Animoto to create:<\/p>\n\n\n\n You can also log in from anywhere, whether it\u2019s your mac or PC, using your preferred web browser.<\/p>\n\n\n\n Animoto Pricing<\/strong><\/p>\n\n\n\n Animoto is free to use with their business branding. To remove the branding and access advanced features, the pricing starts from $16 per month<\/strong>.<\/p>\n\n\n\n If you want to create compelling and straightforward videos that look like whiteboard animations, VideoScribe<\/a> is an excellent tool. It lets you make hand-drawn style animations with a running commentary, which is ideal for making explainer videos.<\/p>\n\n\n\n It comes with a drag-and-drop video editor, so no editing skills are required. You can choose from thousands of images, video soundtracks and publish and share your video anywhere online.<\/p>\n\n\n\n Whether you\u2019re a marketer, educator, or trainer, VideoScribe is an easy and effective solution for creating animated videos quickly.<\/p>\n\n\n\n VIdeoScribe Pricing<\/strong><\/p>\n\n\n\n You can access a 7-day free trial of VideoScribe to explore its features. Pricing then starts from $14 per month per user<\/strong>.<\/p>\n\n\n\n Since video is a lot heavier than text content, it can strain your web servers. As such, choosing a video hosting site or platform should be part of any modern marketing strategy<\/a>.<\/p>\n\n\n\n You need the ability to upload and share high-quality videos with your audience without server lag or your website going down. With this in mind, here are some of the best video hosting tools to boost your video marketing efforts.<\/p>\n\n\n\n YouTube<\/a> is the biggest video sharing and hosting platform in the world. With billions of active users logged in to the site each month, no other platform compares.<\/p>\n\n\n\n Since YouTube is the next biggest search engine next to Google, it\u2019s a great place to boost your video SEO. There are no limits on bandwidth or data storage, and you can upload a single video of up to 128 gigabytes.<\/p>\n\n\n\n You can also embed YouTube\u2019s branded video player almost anywhere online. For example, WordPress users can simply paste their video link into a post or page and embed the player automatically.<\/p>\n\n\n\n YouTube Pricing<\/strong><\/p>\n\n\n\n You don\u2019t have to spend a thing to host your videos on YouTube\u2019s video<\/a> platform. It\u2019s completely free!<\/p>\n\n\n\n Unlike YouTube, a social sharing platform, Vimeo<\/a> is a powerful video hosting and collaboration tool designed for professionals. Since Vimeo is a popular platform for creative professionals, only certain types of video content perform well.<\/p>\n\n\n\n This includes:<\/p>\n\n\n\n If your videos don\u2019t fall into those categories, you may find it hard to attract an audience on Vimeo.<\/p>\n\n\n\n Vimeo Pricing<\/strong><\/p>\n\n\n\n You can try any Vimeo plan free for 30 days. After, plans start from $7 per month<\/strong> billed annually.<\/p>\n\n\n\n Dailymotion<\/a> is another video-sharing platform with over 300 million unique users. It offers free unlimited video hosting and the ability to password-protect videos or make them private.<\/p>\n\n\n\n Since Dailymotion is a smaller platform, there is less competition. So if you\u2019re building your video audience from scratch, you may find it easier on this platform. That said, the growth potential is much lower than YouTube.<\/p>\n\n\n\n Dailymotion Pricing<\/strong><\/p>\n\n\n\n It\u2019s free to upload and host your videos on Dailymotion.<\/p>\n\n\n\n Facebook<\/a> is one of the only other platforms that can compete with YouTube for audience size. Yet, Facebook is a social media messaging platform rather than a video hosting site.<\/p>\n\n\n\n Adding videos to the timeline and Facebook Watch made Facebook one of the leading video distributors on the internet. As such, billions of videos are watched on the platform every week.<\/p>\n\n\n\n The max upload size for Facebook videos is around 4GB with up to 2 hours of run-time. And total file storage is unlimited.<\/p>\n\n\n\n Facebook video is best for content creators who want to build their brand from scratch. Or for marketers wanting to build brand awareness.<\/p>\n\n\n\n Facebook Pricing<\/strong><\/p>\n\n\n\n Uploading and hosting videos on Facebook is free.<\/p>\n\n\n\n WordPress website owners may not know this, but the popular Jetpack plugin<\/a> offers video hosting with its premium and professional plans. It includes unlimited video hosting with 2TB soft storage limit and max file size of 2GB.<\/p>\n\n\n\n Jetpack\u2019s video player is unbranded and embeds seamlessly into any WordPress post or page. It has advanced options like autoplay, mute, and loop. Plus, you can hide all playback controls.<\/p>\n\n\n\n This plugin is an excellent choice for WordPress website owners who already have premium Jetpack subscriptions.<\/p>\n\n\n\n Jetpack Video Pricing<\/strong><\/p>\n\n\n\n Jetpack\u2019s premium plans start from $19.95 per month,<\/strong> billed annually.<\/p>\n\n\n\n You may also find these Jetpack alternatives<\/a> helpful.<\/p>\n\n\n\n After creating and uploading your videos, you need to make it easy for your target audience to find them. Whether it\u2019s helping users find videos on your website, or YouTube, brushing up on your search engine optimization (SEO) skills will help attract organic traffic to your video content.<\/p>\n\n\n\n Here are our top picks for optimizing your videos for SEO.<\/p>\n\n\n\n All in One SEO<\/a> is the best WordPress SEO plugin<\/a> on the market. It allows you to optimize your WordPress content for search engines, so it\u2019s easier to find through Google, Bing, and other search platforms.<\/p>\n\n\n\n You can use it to add important metadata to your content, like:<\/p>\n\n\n\n And more importantly, you can create video XML sitemaps for your video content. A video sitemap is a specially formatted file listing all pages on your website that contain videos.<\/p>\n\n\n\n With a video sitemap, you can tell Google the category, title, description, running time, and audience for each video you add to your site. This helps Google know about all your video content, which improves your chances of boosting your rankings in video search results.<\/p>\n\n\n\n In other words, video sitemaps allow search engines to better index and crawl your site for video content. And with All In One SEO, you can generate video sitemaps<\/a> with a single click.<\/p>\n\n\n\n All In One SEO Pricing<\/strong><\/p>\n\n\n\n For access to video sitemaps, you\u2019ll need at least the Pro version of All In One SEO<\/a>, which starts from $199.50 per year<\/strong>.<\/p>\n\n\n\n SEMRush<\/a> is another excellent video marketing tool to improve your video SEO. It\u2019s a powerful keyword research and monitoring platform that can help increase traffic<\/a> to your videos.<\/p>\n\n\n\n You can use SEMRush to find search terms and organic keyword opportunities that your videos can rank for. It also allows you to research your competitors to see their ranking search terms to create effective video content that beats theirs in search.<\/p>\n\n\n\n With the built-in SEO Writing Assistant, you can compare your blog posts and pages to the top 10 sites ranking for your chosen keyword. <\/p>\n\n\n\n You can also use SEMRush\u2019s position tracking feature to monitor daily rankings for a set of keywords. It has tons of features like tagging, sorting, filtering, and exporting reports that make it easy for you to find exactly what you\u2019re looking for in your website and video SEO.<\/p>\n\n\n\n SEMRush Pricing<\/strong><\/p>\n\n\n\n The pricing for SEMRush starts from $99.95 per month.<\/p>\n\n\n\n If you primarily host your videos on YouTube, TubeBuddy<\/a> is an excellent video marketing tool to use. It\u2019s a free browser extension and mobile application that integrates with YouTube to help run your channel.<\/p>\n\n\n\n You can use Tub Buddy to find high-performing, searchable video topics for the perfect video titles and tags. It also helps you optimize your videos based on YouTube\u2019s best practices.<\/p>\n\n\n\n Other features include:<\/p>\n\n\n\n TubeBuddy Pricing<\/strong><\/p>\n\n\n\n TubeBuddy is a freemium video marketing tool so that you can get started for free. Pricing plans start from $7.20 per month<\/strong>.<\/p>\n\n\n\n You can\u2019t simply wait for people to watch your videos after you publish. You need to get them in front of your ideal audience.<\/p>\n\n\n\n Besides optimizing them for SEO, you can also promote your video content on your website, social media channels, and elsewhere online. That way, you can grow your online presence faster and start generating leads<\/a> and conversions.<\/p>\n\n\n\n Here are some of the best video promotion tools for the job.<\/p>\n\n\n\n RafflePress<\/a> is the best WordPress giveaway plugin<\/a> on the market. It\u2019s a powerful WordPress plugin that allows you to create any giveaway contest and host it on your WordPress website.<\/p>\n\n\n\n It comes with various giveaway templates<\/a> designed to promote your business, drive traffic to your site<\/a>, and generate leads. And its drag-and-drop giveaway builder makes it super easy to get your giveaways looking the way you want.<\/p>\n\n\n\n RafflePress has tons of giveaway entry options to excite and entice your audience. For YouTube content specifically, you can use the Grow Your YouTube following giveaway template and ask users to:<\/p>\n\n\n\n You can also use RafflePress giveaways to grow your email list<\/a>, website traffic, followers on other social media platforms, and more.<\/p>\n\n\n\n With built-in giveaway rules, entry management, and a random giveaway picker, running contests to promote your video content<\/a> is easy and effective.<\/p>\n\n\n\n Why not see how SeedProd 3x their sales with viral RafflePress contests<\/a>.<\/p>\n\n\n\n RafflePress Pricing<\/strong><\/p>\n\n\n\n RafflePress offers a free version with everything you need to create a simple contest in WordPress. But for the best features, RafflePress paid plans<\/a> start from $39.20 per year.<\/p>\n\n\n\n SeedProd<\/a> is another powerful WordPress plugin<\/a> you can use as a video marketing tool. It\u2019s the best WordPress page builder with coming soon and maintenance mode functionality.<\/p>\n\n\n\n With SeedProd\u2019s drag-and-drop landing page builder<\/a>, you can create stunning video landing pages<\/a> to promote your video content. You can start from scratch with their blank template or use one of the many specialized landing page templates<\/a>, which include:<\/p>\n\n\n\n SeedProd\u2019s landing page blocks let you add lead-generating content to your page, like optin forms, social sharing buttons, contact forms<\/a>, and more.<\/p>\n\n\n\n Plus, with email and WooCommerce integration, you can encourage people to purchase after watching your videos, right from your landing page<\/a>.<\/p>\n\n\n\n SeedProd Pricing<\/strong><\/p>\n\n\n\n You can get started with SeedProd with the free version available from WordPress.org. But for the best features and 100+ landing page templates, you\u2019ll need the paid version of SeedProd<\/a>, which starts from $39.50 per year<\/strong>.<\/p>\n\n\n\n OptinMonster<\/a> is the most powerful lead generation toolkit on the market. It makes it easy to instantly grow your email list, get more leads, and increase sales right on your business website.<\/p>\n\n\n\n It does this with powerful opt-in campaigns like lightbox popups<\/a>, slide-ins, floating bars, and more, which capture visitors’ attention as they\u2019re browsing your website.<\/p>\n\n\n\n OptinMonster helps you create a responsive lightbox video<\/a> popup that\u2019s suitable for viewing even on mobile devices. With an estimated 14 billion mobile devices in use, having mobile-friendly video popups is crucial.<\/p>\n\n\n\n OptinMonster also has advanced targeting features (like page-level targeting and campaign scheduling) that let you decide who\u2019ll see your video popup campaign and at what time for maximum impact and engagement.<\/p>\n\n\n\n Once your visitors are engaged through this video marketing tool, they\u2019ll be more likely to opt-in to your email marketing<\/a> campaigns.<\/p>\n\n\n\n Here\u2019s a step-by-step guide on how to create a video popup with OptinMonster<\/a> to promote your videos.<\/p>\n\n\n\n OptinMonster Pricing<\/strong><\/p>\n\n\n\n The price of OptinMonster<\/a> starts from just $9 per month<\/strong>.<\/p>\n\n\n\n Smash Balloon<\/a> is a suite of powerful WordPress plugins that allow you to show social media feeds right on your WordPress website. Its YouTube feed plugin, Feeds for YouTube Pro<\/a>, helps you display your YouTube videos, galleries, and even playlists on your site.<\/p>\n\n\n\n It\u2019s so beginner-friendly that you can embed YouTube videos in WordPress in just a few minutes \u2014 without coding knowledge! Use it to showcase as many feeds as you like, either on the same page or on different pages.<\/p>\n\n\n\n You can also choose from several feed layouts to display your YouTube content: grid, list, gallery, or carousel view. <\/p>\n\n\n\n Feeds for YouTube Pro is made with users in mind and looks great right out of the box. This means it automatically copies your website theme\u2019s design, so it’s consistent with your branding. <\/p>\n\n\n\n You can also customize your feed\u2019s style with just a few clicks. Just by clicking options, you can design your Subscribe button and make it stand out more. This way, your site visitors can subscribe to your YouTube channel right on your website.<\/p>\n\n\n\n Did you know that Feeds for YouTube Pro also lets you show feeds of your currently playing and upcoming live streams? This means that users can view your live streams directly on your site. <\/p>\n\n\n\n And because live streams encourage user engagement, there\u2019s a greater chance that your viewers will interact and subscribe.<\/p>\n\n\n\n Smash Balloon Pricing<\/strong><\/p>\n\n\n\n The pricing for Smash Balloon\u2019s Feeds for YouTube Pro<\/a> starts from $49 per year<\/strong>.<\/p>\n\n\n\n Checkout how Smash Balloon use RafflePress<\/a> to increase email subscribers.<\/p>\n\n\n\n PushEngage<\/a> is one of the best web push notification software<\/a> around. You can use it to send targeted push messages to your target audience.<\/p>\n\n\n\n With carefully targeted messages, you can tell people that subscribe to your notifications when new content is live on your site. For instance, right after you add new video content.<\/p>\n\n\n\n PushEngage is easy to set up on almost any platform, including WordPress, Shopify, and more. And with custom opt-in triggers, you can target your audience at the right time to grow your subscribers. <\/p>\n\n\n\n In the end, it\u2019s a super-effective way to promote your video content<\/a> to your website audience.<\/p>\n\n\n\n\n
2. Loom<\/a><\/h3>\n\n\n\n
<\/a><\/figure>\n\n\n\n3. Descript<\/a><\/h3>\n\n\n\n
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4. Animoto<\/a><\/h3>\n\n\n\n
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5. VideoScribe<\/a><\/h3>\n\n\n\n
<\/a><\/figure>\n\n\n\nVideo Hosting Tools<\/h2>\n\n\n\n
6. YouTube<\/a><\/h3>\n\n\n\n
<\/a><\/figure>\n\n\n\n7. Vimeo<\/a><\/h3>\n\n\n\n
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8. Dailymotion<\/a><\/h3>\n\n\n\n
<\/a><\/figure>\n\n\n\n9. Facebook Video<\/a><\/h3>\n\n\n\n
<\/a><\/figure>\n\n\n\n10. WordPress: Jetpack Video Hosting<\/a><\/h3>\n\n\n\n
<\/a><\/figure>\n\n\n\nVideo SEO Tools<\/h2>\n\n\n\n
11. All In One SEO<\/a><\/h3>\n\n\n\n
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12. SEMRush<\/a><\/h3>\n\n\n\n
<\/a><\/figure>\n\n\n\n13. TubeBuddy<\/a><\/h3>\n\n\n\n
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Video Promotion Tools<\/h2>\n\n\n\n
14. RafflePress<\/a><\/h3>\n\n\n\n
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15. SeedProd<\/a><\/h3>\n\n\n\n
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16. OptinMonster<\/a><\/h3>\n\n\n\n
<\/a><\/figure>\n\n\n\n17. Smash Balloon: Feeds for YouTube Pro<\/a><\/h3>\n\n\n\n
<\/a><\/figure>\n\n\n\n18. PushEngage<\/a><\/h3>\n\n\n\n
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