{"id":5211,"date":"2021-06-01T08:00:00","date_gmt":"2021-06-01T12:00:00","guid":{"rendered":"https:\/\/rafflepress.com\/?p=5211"},"modified":"2025-05-29T06:51:20","modified_gmt":"2025-05-29T10:51:20","slug":"best-free-email-marketing-tools-services","status":"publish","type":"post","link":"https:\/\/rafflepress.com\/best-free-email-marketing-tools-services\/","title":{"rendered":"10+ Best Free Email Marketing Tools &#038; Services for Small Businesses"},"content":{"rendered":"\n<p>I\u2019ve tested dozens of free email marketing tools over the years. Some were great for beginners. Others made things harder than they needed to be.<\/p>\n\n\n\n<p>In my experience, the best ones are simple to use, work well with WordPress, and give you enough features to grow without paying upfront. That\u2019s exactly what you\u2019ll find in this list.<\/p>\n\n\n\n<p>Whether you&#8217;re starting a newsletter, promoting a giveaway, or launching your first product, these free email services can help you build your list and stay in touch with your audience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Quick Free Email Marketing Tool Comparison<\/h2>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><thead><tr><th>Tool<\/th><th>Free Plan<\/th><th>Best For<\/th><\/tr><\/thead><tbody><tr><td><strong><a href=\"#h-1-rafflepress\">RafflePress<\/a><\/strong><\/td><td>Unlimited giveaways with basic actions<\/td><td>Growing your email list with viral contests<\/td><\/tr><tr><td><strong><a href=\"#h-2-seedprod\">SeedProd<\/a><\/strong><\/td><td>Unlimited landing pages<\/td><td>Creating high-converting signup pages<\/td><\/tr><tr><td><strong><a href=\"#h-3-wpforms\">WPForms<\/a><\/strong><\/td><td>Unlimited forms for 1 site<\/td><td>Simple opt-in forms and contact pages<\/td><\/tr><tr><td><strong><a href=\"#h-4-constant-contact\">Constant Contact<\/a><\/strong><\/td><td>60-day free trial<\/td><td>Beginners just starting with email<\/td><\/tr><tr><td><strong><a href=\"#h-5-brevo\">Brevo<\/a><\/strong><\/td><td>300 emails\/day<\/td><td>All-in-one CRM and email marketing<\/td><\/tr><tr><td><strong><a href=\"#h-6-hubspot\">HubSpot<\/a><\/strong><\/td><td>2,000 emails\/month<\/td><td>CRM + email in one platform<\/td><\/tr><tr><td><strong><a href=\"#h-7-moosend\">Moosend<\/a><\/strong><\/td><td>30-day free trial<\/td><td>Beginners who want advanced automation<\/td><\/tr><tr><td><strong><a href=\"#h-8-aweber\">AWeber<\/a><\/strong><\/td><td>500 subscribers<\/td><td>Bloggers and small lists<\/td><\/tr><tr><td><strong><a href=\"#h-9-mailchimp\">Mailchimp<\/a><\/strong><\/td><td>500 contacts, 1,000 sends\/month<\/td><td>Users who want wide integration support<\/td><\/tr><tr><td><strong><a href=\"#h-10-convertkit\">ConvertKit<\/a><\/strong><\/td><td>1,000 subscribers<\/td><td>Creators and digital product sellers<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-a-free-email-marketing-tool-and-service\">What Is a Free Email Marketing Tool and Service?<\/h2>\n\n\n\n<p>Free email marketing tools and services help you promote your business and encourage interested users to subscribe to your email list.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Email marketing tools are best for motivating users to join your list. They could be <a href=\"https:\/\/rafflepress.com\/best-wordpress-plugins\/\" data-type=\"post\" data-id=\"2894\">WordPress plugins<\/a>, apps, and even social media platforms. <\/li>\n\n\n\n<li>Email marketing services typically focus on managing your email list after users have subscribed.<\/li>\n<\/ul>\n\n\n\n<p>Many of the most popular solutions offer both a free version and paid plans to give businesses more flexibility.<\/p>\n\n\n\n<p>But what are the benefits of these tools?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-should-you-use-a-free-email-marketing-solution\">Why Should You Use a Free Email Marketing Solution?<\/h2>\n\n\n\n<p>If you don\u2019t have effective tools, you may spend tons of time <a href=\"https:\/\/rafflepress.com\/grow-your-email-list\/\" data-type=\"post\" data-id=\"874\">growing your email list<\/a> and sending emails that don\u2019t get the results you need. This can hurt your productivity while impacting your return-on-investment (ROI).<\/p>\n\n\n\n<p>Many businesses settle for this situation because they\u2019re not ready to pay for a tool to simplify the process. But, email marketing tools don\u2019t have to be expensive. You can find plenty of free tools to help you save both time and money, which we explore below.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-free-email-marketing-tools-to-promote-and-grow-your-list\">Free Email Marketing Tools to Promote and Grow Your List<\/h2>\n\n\n\n<p>First, let\u2019s look at the best free tools you can use to convince website visitors to join your email list.<\/p>\n\n\n<ul><li><a class=\"aioseo-toc-item\" href=\"#h-1-rafflepress\">1. RafflePress<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#h-2-seedprod\">2. SeedProd<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#h-3-wpforms\">3. WPForms<\/a><ul><\/ul><\/li><li><a class=\"aioseo-toc-item\" href=\"#h-4-constant-contact\">4. Constant Contact<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#h-5-brevo\">5. Brevo (formerly Sendinblue)<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#h-6-hubspot\">6. HubSpot<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#h-7-moosend\">7. Moosend<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#h-8-aweber\">8. AWeber<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#h-9-mailchimp\">9. Mailchimp<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#h-10-convertkit\">10. ConvertKit<\/a><ul><\/ul><\/li><\/ul>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-rafflepress\"><a href=\"https:\/\/rafflepress.com\/\">1. RafflePress<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/rafflepress.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"307\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/rafflepress.png\" alt=\"RafflePress is the best WordPress giveaway plugin for lead generation\" class=\"wp-image-2904\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/rafflepress.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/rafflepress-300x165.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/rafflepress-50x27.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Starts at $39.95\/year<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> Free plan available<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Drag-and-drop giveaway builder<br>\ud83d\udd39 1-click entry with fraud protection<br>\ud83d\udd39 Viral refer-a-friend sharing<br>\ud83d\udd39 Giveaway landing page mode<br>\ud83d\udd39 CRM and email marketing integrations<\/td><\/tr><tr><td><strong>Rating:<\/strong> A+<\/td><\/tr><tr><td><strong>Best For:<\/strong> WordPress users who want to grow their list fast with giveaways<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Running a giveaway is one of the fastest ways I\u2019ve found to grow an email list from scratch. And if you&#8217;re using WordPress, <a href=\"https:\/\/rafflepress.com\/\">RafflePress<\/a> makes that super easy, even if you\u2019ve never run a giveaway before.<\/p>\n\n\n\n<p>With RafflePress, you can build viral contests using a drag-and-drop editor. There\u2019s no coding, no fuss. I\u2019ve used it to launch everything from pre-order waitlists to seasonal promotions, and every time, I walk away with a bigger list.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"462\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/add-giveaway-actions.png\" alt=\"rafflepress giveaway entry actions\" class=\"wp-image-4857\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/add-giveaway-actions.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/add-giveaway-actions-300x248.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/add-giveaway-actions-50x41.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Even on the free plan, you get a solid set of entry options like visiting your site, joining your newsletter, or following you on social. You can also create bonus actions for things like sharing the giveaway or watching a video.<\/p>\n\n\n\n<p>What I love most is how well it integrates with everything I already use, like WPForms, SeedProd, and my email marketing platform. It\u2019s all designed to work together, so setup is quick.<\/p>\n\n\n\n<p><a href=\"https:\/\/wordpress.org\/plugins\/rafflepress\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get RafflePress Free<\/a> or <a href=\"https:\/\/rafflepress.com\/pricing\/\">Check out RafflePress Pro<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-seedprod\"><a href=\"https:\/\/www.seedprod.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">2. SeedProd<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"359\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/10\/seedprod.png\" alt=\"SeedProd best drag and drop WordPress website builder\" class=\"wp-image-12404\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/10\/seedprod.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/10\/seedprod-300x193.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/10\/seedprod-50x32.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Starts at $39.50\/year<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> Free plan available<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Drag-and-drop page builder<br>\ud83d\udd39 Coming soon &amp; maintenance modes<br>\ud83d\udd39 WooCommerce blocks<br>\ud83d\udd39 AI website builder<br>\ud83d\udd39 Mobile-responsive templates<\/td><\/tr><tr><td><strong>Rating:<\/strong> A<\/td><\/tr><tr><td><strong>Best For:<\/strong> Creating custom landing pages to grow your email list fast<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>When I needed a quick way to build a high-converting email signup page, <a href=\"https:\/\/www.seedprod.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">SeedProd<\/a> made it incredibly easy. I didn\u2019t have to touch any code, just picked a template and customized it with my offer.<\/p>\n\n\n\n<p>SeedProd is a <a href=\"https:\/\/rafflepress.com\/best-landing-page-creation-tools-for-wordpress\/\" title=\"\">drag-and-drop WordPress page builder<\/a> that lets you create beautiful landing pages to capture emails. You can launch coming soon pages, giveaways, waitlists, and more in just a few clicks.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"331\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/new-WordPress-landing-page.png\" alt=\"SeedProd landing page design\" class=\"wp-image-5012\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/new-WordPress-landing-page.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/new-WordPress-landing-page-300x178.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/new-WordPress-landing-page-50x30.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>What sets it apart is the variety of pre-made templates and blocks, contact forms, timers, videos, opt-ins, everything you need is already built-in. I especially like how easy it is to match the design to my brand without messing with CSS.<\/p>\n\n\n\n<p>If you&#8217;re running a giveaway with RafflePress, SeedProd is perfect for publishing a distraction-free landing page that focuses entirely on the contest. It works great with WPForms, too, so you can build multi-step funnels if you need them.<\/p>\n\n\n\n<p><a href=\"https:\/\/wordpress.org\/plugins\/coming-soon\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get SeedProd Free<\/a> or <a href=\"https:\/\/www.seedprod.com\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Check out SeedProd Pro<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-wpforms\"><a href=\"https:\/\/wpforms.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">3. WPForms<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/wpforms.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"350\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/wpforms.png\" alt=\"WPForms best WordPress form builder plugin\" class=\"wp-image-4926\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/wpforms.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/wpforms-300x188.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/04\/wpforms-50x31.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Starts at $49.50\/year<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> Free plan available (WPForms Lite)<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Drag-and-drop form builder<br>\ud83d\udd39 Newsletter signup forms<br>\ud83d\udd39 Smart conditional logic<br>\ud83d\udd39 Conversational forms<br>\ud83d\udd39 Works with MailerLite, AWeber, Constant Contact &amp; more<\/td><\/tr><tr><td><strong>Rating:<\/strong> A<\/td><\/tr><tr><td><strong>Best For:<\/strong> Creating simple, flexible email opt-in forms on WordPress<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Whenever I need a quick contact form, survey, or email signup form, I reach for <a href=\"https:\/\/wpforms.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">WPForms<\/a>. I\u2019ve used it on client sites and personal projects, and it\u2019s hands-down the easiest form builder for WordPress.<\/p>\n\n\n\n<p>WPForms comes with pre-made form templates for just about everything, including contact forms, newsletter signups, registration forms, even donation forms. You can customize each form using a visual drag-and-drop editor, no code required.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"431\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/01\/visual-builder-wpforms.gif\" alt=\"WPForms visual drag and drop form builder\" class=\"wp-image-4081\"\/><\/figure>\n\n\n\n<p>One of my favorite features is the smart conditional logic. You can show or hide fields based on the user&#8217;s answers, which makes long forms feel more personal. It also plays nicely with email marketing tools like Mailchimp and MailerLite.<\/p>\n\n\n\n<p>WPForms works seamlessly with both RafflePress and SeedProd, so if you&#8217;re building a giveaway funnel or a dedicated landing page, it&#8217;s easy to add an opt-in form wherever you need one.<\/p>\n\n\n\n<p><a href=\"https:\/\/wordpress.org\/plugins\/wpforms-lite\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get WPForms Lite<\/a> or <a href=\"https:\/\/wpforms.com\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Check out WPForms Pro<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-free-email-marketing-services-for-effective-email-sending\">Free Email Marketing Services for Effective Email Sending<\/h2>\n\n\n\n<p>If you\u2019re asking yourself, \u201cwhat is the best email marketing software that is free to use?\u201d then read on. Below we share the top free services to send effective email marketing campaigns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-constant-contact\"><a href=\"https:\/\/rafflepress.com\/recommends\/constant-contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">4. Constant Contact<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/rafflepress.com\/recommends\/constant-contact\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"268\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/constant-contact-min.png\" alt=\"Constant Contact free email marketing service\" class=\"wp-image-2918\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/constant-contact-min.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/constant-contact-min-300x144.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/08\/constant-contact-min-50x24.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Starts at $20\/month after free trial<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> 60-day free trial (no credit card required)<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Drag-and-drop email builder<br>\ud83d\udd39 100+ email templates<br>\ud83d\udd39 CRM &amp; list segmentation<br>\ud83d\udd39 Heatmap tracking<br>\ud83d\udd39 RafflePress integration<\/td><\/tr><tr><td><strong>Rating:<\/strong> B+<\/td><\/tr><tr><td><strong>Best For:<\/strong> Beginners who want an easy start with email marketing<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>I first tried <a href=\"https:\/\/rafflepress.com\/recommends\/constant-contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">Constant Contact<\/a> when helping a friend set up email campaigns for her local bakery. It turned out to be one of the easiest services for a complete beginner to use.<\/p>\n\n\n\n<p>The 60-day free trial gives you full access to the platform, no credit card needed. You can choose from a library of professionally designed templates, customize them with your branding, and send out campaigns right away.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"620\" height=\"352\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/09\/welcome-email-templates.jpg\" alt=\"Constant contact email templates\" class=\"wp-image-15459\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/09\/welcome-email-templates.jpg 620w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/09\/welcome-email-templates-300x170.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/09\/welcome-email-templates-50x28.jpg 50w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/figure>\n\n\n\n<p>It also has great built-in tools for segmenting your list and tracking engagement. I especially like the click heatmap, it shows where readers interact with your email so you can improve future campaigns.<\/p>\n\n\n\n<p>If you&#8217;re using RafflePress to grow your list, Constant Contact integrates directly. You can send contest leads straight into your account and follow up with automated emails or newsletters.<\/p>\n\n\n\n<p><a href=\"https:\/\/rafflepress.com\/recommends\/constant-contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">Try Constant Contact Free for 60 Days<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-brevo\"><a href=\"https:\/\/www.brevo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">5. Brevo (formerly Sendinblue)<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/rafflepress.com\/recommends\/sendinblue\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"662\" height=\"335\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/05\/brevo-sendinblue.png\" alt=\"Brevo formerly Sendinblue\" class=\"wp-image-11289\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/05\/brevo-sendinblue.png 662w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/05\/brevo-sendinblue-300x152.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2023\/05\/brevo-sendinblue-50x25.png 50w\" sizes=\"auto, (max-width: 662px) 100vw, 662px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Free for up to 300 emails\/day<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> Free forever plan<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Marketing automation<br>\ud83d\udd39 Transactional emails &amp; SMS<br>\ud83d\udd39 CRM &amp; contact scoring<br>\ud83d\udd39 Drag-and-drop email editor<br>\ud83d\udd39 Signup forms &amp; landing pages<\/td><\/tr><tr><td><strong>Rating:<\/strong> A-<\/td><\/tr><tr><td><strong>Best For:<\/strong> Growing businesses that need more than just email<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>I used <a href=\"https:\/\/www.brevo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Brevo<\/a> (back when it was called Sendinblue) for a client who needed email, SMS, and automation all in one place. It worked better than expected\u2014and the free plan was more generous than most.<\/p>\n\n\n\n<p>The standout feature for me is the built-in automation. You can set up welcome sequences, behavior-based emails, and even SMS messages without paying extra. It\u2019s ideal if you want to go beyond basic newsletters.<\/p>\n\n\n\n<p>Brevo also includes a lightweight CRM and contact scoring, which makes it easier to track your best subscribers and send the right message at the right time. And the daily send limit (300 emails\/day) is enough to start seeing results.<\/p>\n\n\n\n<p>If you want an all-in-one platform that grows with you, and don\u2019t want to pay until you really need to, Brevo is a strong choice.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.brevo.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get Started with Brevo Free<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-hubspot\"><a href=\"https:\/\/www.hubspot.com\/products\/marketing\/email\" target=\"_blank\" rel=\"noreferrer noopener\">6. HubSpot<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/rafflepress.com\/recommends\/hubspot-email-marketing-tools\/\" target=\"_blank\" rel=\"nofollow noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"300\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/01\/rsz_hubspot-email-rp.png\" alt=\"hubspot free email marketing service\" class=\"wp-image-7180\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/01\/rsz_hubspot-email-rp.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/01\/rsz_hubspot-email-rp-300x161.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/01\/rsz_hubspot-email-rp-50x27.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Starts at $20\/month (free plan available)<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> Free forever plan (up to 2,000 emails\/month)<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 CRM + email in one<br>\ud83d\udd39 Smart personalization tokens<br>\ud83d\udd39 Visual email builder<br>\ud83d\udd39 Signup forms &amp; landing pages<br>\ud83d\udd39 Analytics and A\/B testing<\/td><\/tr><tr><td><strong>Rating:<\/strong> B+<\/td><\/tr><tr><td><strong>Best For:<\/strong> Small businesses that want CRM + email in one dashboard<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>When I worked with a small nonprofit last year, we needed something that could handle both email and contact management. <a href=\"https:\/\/www.hubspot.com\/products\/marketing\/email\" target=\"_blank\" rel=\"noreferrer noopener\">HubSpot<\/a> was perfect because it combines email marketing with a full-featured CRM, with no need for multiple tools.<\/p>\n\n\n\n<p>The free plan gives you access to drag-and-drop email templates, smart personalization, signup forms, and landing pages. You can track opens and clicks, and even set up basic automations without paying a cent.<\/p>\n\n\n\n<p>One thing I really liked was how easily I could track subscriber activity right inside the CRM. It made follow-ups feel a lot more personal. That said, HubSpot can feel like overkill if you just want a basic email tool, but it\u2019s fantastic for growing businesses.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.hubspot.com\/products\/marketing\/email\" target=\"_blank\" rel=\"noreferrer noopener\">Try HubSpot\u2019s Free Email Tools<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-7-moosend\"><a href=\"https:\/\/moosend.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">7. Moosend<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/rafflepress.com\/recommends\/moosend\/\" target=\"_blank\" rel=\"nofollow noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"331\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/01\/rsz_moosend-email-rp.png\" alt=\"moosend free email marketing service\" class=\"wp-image-7181\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/01\/rsz_moosend-email-rp.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/01\/rsz_moosend-email-rp-300x178.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/01\/rsz_moosend-email-rp-50x30.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Starts at $9\/month<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> 30-day free trial (no credit card required)<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Advanced segmentation<br>\ud83d\udd39 Visual automation workflows<br>\ud83d\udd39 Drag-and-drop email builder<br>\ud83d\udd39 Landing pages &amp; countdown timers<br>\ud83d\udd39 Real-time analytics<\/td><\/tr><tr><td><strong>Rating:<\/strong> B<\/td><\/tr><tr><td><strong>Best For:<\/strong> Beginners who want powerful automation tools from the start<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>I tried <a href=\"https:\/\/moosend.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Moosend<\/a> while testing automation features across different tools, and I was impressed by how much you get in the free trial. Even with no prior experience, I was able to build automated workflows and track everything clearly.<\/p>\n\n\n\n<p>Moosend includes a clean drag-and-drop builder with pre-made templates you can customize easily. You can set up welcome emails, abandoned cart follow-ups, or tag subscribers based on their actions\u2014all without upgrading right away.<\/p>\n\n\n\n<p>It also offers landing pages, countdown timers, and real-time reporting, which makes it easy to improve your campaigns as you grow. If you\u2019re just starting out and want email tools that grow with you, Moosend is a solid pick.<\/p>\n\n\n\n<p><a href=\"https:\/\/moosend.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Start Your 30-Day Free Trial with Moosend<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-8-aweber\"><a href=\"https:\/\/www.aweber.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">8. AWeber<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/rafflepress.com\/recommends\/aweber\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"265\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/aweber.png\" alt=\"Aweber free email marketing tool\" class=\"wp-image-5213\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/aweber.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/aweber-300x142.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/aweber-50x24.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Starts at $12.50\/month<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> Free for up to 500 subscribers<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Smart designer for branded emails<br>\ud83d\udd39 Automated welcome series<br>\ud83d\udd39 Drag-and-drop builder<br>\ud83d\udd39 RSS-to-email for bloggers<br>\ud83d\udd39 Tagging and segmentation<\/td><\/tr><tr><td><strong>Rating:<\/strong> B<\/td><\/tr><tr><td><strong>Best For:<\/strong> Bloggers and small business owners starting from scratch<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>I first tried <a href=\"https:\/\/www.aweber.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">AWeber<\/a> back when I was helping a friend start a blog. We needed something that was beginner-friendly, worked with WordPress, and didn&#8217;t require a paid plan right away. AWeber checked all the boxes.<\/p>\n\n\n\n<p>The free plan lets you manage up to 500 subscribers and send up to 3,000 emails per month. It includes a smart email designer that builds branded templates using your website URL, which saved us a lot of time early on.<\/p>\n\n\n\n<p>There\u2019s also a drag-and-drop builder, automated sequences, and a handy RSS-to-email tool that\u2019s great if you publish blog content regularly. We used that to send automatic updates to subscribers without having to write a separate newsletter.<\/p>\n\n\n\n<p>If you want a straightforward email marketing tool with just the essentials, AWeber is a great place to start, especially if you&#8217;re building your list from zero.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.aweber.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get Started with AWeber Free<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-9-mailchimp\"><a href=\"https:\/\/mailchimp.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">9. Mailchimp<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/rafflepress.com\/recommends\/mailchimp\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"264\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/mailchimp.png\" alt=\"Mailchimp free email marketing service\" class=\"wp-image-5214\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/mailchimp.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/mailchimp-300x142.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/mailchimp-50x24.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Starts at $13\/month<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> Free for up to 500 contacts and 1,000 sends\/month<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Drag-and-drop email builder<br>\ud83d\udd39 Built-in CRM<br>\ud83d\udd39 Audience segmentation<br>\ud83d\udd39 Signup forms and landing pages<br>\ud83d\udd39 Integrates with WordPress and RafflePress<\/td><\/tr><tr><td><strong>Rating:<\/strong> B<\/td><\/tr><tr><td><strong>Best For:<\/strong> Users who want a widely supported email platform<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>I\u2019ve used <a href=\"https:\/\/mailchimp.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mailchimp<\/a> for years, especially when clients already had it set up. It\u2019s one of the most popular email tools around, and it connects with nearly everything, including RafflePress and WordPress.<\/p>\n\n\n\n<p>The free plan gives you room to grow with 500 contacts and up to 1,000 emails per month. It includes basic automation, email templates, and a clean drag-and-drop editor that\u2019s easy to use, even if you\u2019re just starting out.<\/p>\n\n\n\n<p>One thing I like about Mailchimp is its built-in CRM. You can see how subscribers interact with your content, tag your best leads, and send personalized campaigns based on behavior. It\u2019s not the simplest option, but it\u2019s familiar and works well for a lot of small businesses.<\/p>\n\n\n\n<p><a href=\"https:\/\/mailchimp.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Sign Up for Mailchimp Free<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-10-convertkit\"><a href=\"https:\/\/convertkit.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">10. ConvertKit<\/a><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/rafflepress.com\/recommends\/convertkit-2\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"230\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/convertkit.png\" alt=\"ConvertKit free email marketing tool\" class=\"wp-image-5216\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/convertkit.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/convertkit-300x123.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2021\/05\/convertkit-50x21.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table><tbody><tr><td><strong>Pricing:<\/strong> Starts at $15\/month<\/td><\/tr><tr><td><strong>Free Plan \/ Trial:<\/strong> Free for up to 1,000 subscribers<\/td><\/tr><tr><td><strong>Standout Features:<\/strong><\/td><\/tr><tr><td>\ud83d\udd39 Visual automation builder<br>\ud83d\udd39 Creator-focused landing pages<br>\ud83d\udd39 Tag-based subscriber system<br>\ud83d\udd39 Unlimited email broadcasts<br>\ud83d\udd39 Sell digital products or subscriptions<\/td><\/tr><tr><td><strong>Rating:<\/strong> B+<\/td><\/tr><tr><td><strong>Best For:<\/strong> Bloggers, creators, and small digital businesses<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>When I launched my first small digital product, <a href=\"https:\/\/convertkit.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">ConvertKit<\/a> was the platform I used to build my list and send out the launch emails. The visual automation builder helped me map out exactly what would happen after someone signed up.<\/p>\n\n\n\n<p>The free plan gives you up to 1,000 subscribers, and you can send unlimited broadcasts. You also get access to landing pages, forms, and basic automation. I liked that I could tag subscribers based on what they clicked so I could send more relevant emails later.<\/p>\n\n\n\n<p>ConvertKit is built with creators in mind, so it includes simple tools for selling digital products, subscriptions, or even paid newsletters. If you&#8217;re a blogger or content creator, it\u2019s a strong pick with a clean interface and plenty of room to grow.<\/p>\n\n\n\n<p><a href=\"https:\/\/convertkit.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Try ConvertKit Free<\/a><\/p>\n\n\n\n<p>Because I couldn\u2019t include every free email marketing tool in detail, here are a few other solutions you may like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.sender.net\/\" target=\"_blank\" rel=\"noopener nofollow\">Sender<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.mailjet.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Mailjet<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.omnisend.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Omnisend<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/sendpulse.com\/\" target=\"_blank\" rel=\"noopener nofollow\">SendPulse<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.zoho.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Zoho<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/emailoctopus.com\/\" target=\"_blank\" rel=\"noopener nofollow\">EmailOctopus<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-are-the-best-free-email-marketing-tools-and-services\">What Are the Best Free Email Marketing Tools and Services?<\/h2>\n\n\n\n<p>For small businesses, free email tools make it possible to grow without spending money up front. <a href=\"https:\/\/www.rafflepress.com\" title=\"RafflePress - WordPress Giveaway Plugin\">RafflePress<\/a> is my go-to for building a list fast with giveaways, while services like MailerLite or ConvertKit make sending emails simple.<\/p>\n\n\n\n<p>Want to grow your list with viral contests? <a href=\"https:\/\/rafflepress.com\">Get started with RafflePress<\/a> today and launch your first giveaway in minutes.<\/p>\n\n\n\n<p>I hope this article helped you find the best free email marketing tools for your business. If you face issues with email deliverability, this guide will help: <a href=\"https:\/\/rafflepress.com\/how-to-fix-wordpress-not-sending-email\/\" title=\"How to Fix WordPress Not Sending Email\">how to fix WordPress not sending email<\/a><\/p>\n\n\n\n<p>If you liked this article, then please subscribe to our <a href=\"https:\/\/www.youtube.com\/channel\/UCPtN7xV_892Pa6AcoOYzbAg\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">YouTube Channel<\/a> for RafflePress video tutorials. You can also find us on <a href=\"https:\/\/twitter.com\/rafflepress\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Twitter<\/a> and <a href=\"https:\/\/www.facebook.com\/rafflepress\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Facebook<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Looking for a free email marketing tool? We share the top tools and free email marketing services to grow and manage your list easily.<\/p>\n","protected":false},"author":6,"featured_media":5218,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"2023-05-26T05:00:34","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[9],"tags":[2291,14,2293,2292,327],"class_list":["post-5211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-email-integtations","tag-email-marketing","tag-free-email-marketing-services","tag-free-email-marketing-tools","tag-grow-your-email-list"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/5211","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/comments?post=5211"}],"version-history":[{"count":9,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/5211\/revisions"}],"predecessor-version":[{"id":15466,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/5211\/revisions\/15466"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/media\/5218"}],"wp:attachment":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/media?parent=5211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/categories?post=5211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/tags?post=5211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}