{"id":9632,"date":"2022-10-04T08:00:00","date_gmt":"2022-10-04T12:00:00","guid":{"rendered":"https:\/\/rafflepress.com\/?p=9632"},"modified":"2025-08-13T09:09:15","modified_gmt":"2025-08-13T13:09:15","slug":"how-to-promote-your-business-on-instagram-for-free","status":"publish","type":"post","link":"https:\/\/rafflepress.com\/how-to-promote-your-business-on-instagram-for-free\/","title":{"rendered":"How to Promote Your Business on Instagram for Free (9 Tips)"},"content":{"rendered":"\n<p>Want to learn how to promote your business on Instagram for free?<\/p>\n\n\n\n<p>With over 2 billion active users, Instagram is one of the most powerful free platforms to reach your audience and grow your brand. Many small business owners think you need paid ads to succeed, but you can get results without spending a dime.<\/p>\n\n\n\n<p>In this guide, I\u2019ll show you proven ways to promote your business on Instagram for free, attract followers who care about your content, and boost engagement without a big marketing budget.<\/p>\n\n\n\n<div data-schema-only=\"false\" class=\"wp-block-aioseo-faq\"><h3 class=\"aioseo-faq-block-question\">Is It Worth Paying Instagram to Promote Your Business?<\/h3><div class=\"aioseo-faq-block-answer\">\n<p>Before we look at the free Instagram marketing tips in this post, you may wonder if it\u2019s worth paying Instagram to <a href=\"https:\/\/rafflepress.com\/how-to-promote-candles-on-instagram\/\" title=\"How to Promote Candles on Instagram (12+ Easy Tips &amp; Tricks)\">promote your products<\/a> or services.<\/p>\n\n\n\n<p>In truth, paying for a promoted Instagram post is an excellent way to increase brand awareness and engagement and <a href=\"https:\/\/rafflepress.com\/how-to-drive-traffic-to-your-website\/\" title=\"How to Drive More Traffic to Your Website (24 Proven Ways)\">drive traffic to your website<\/a>. Your Instagram business profile can see significant results by utilizing ads, but if you\u2019re a small business, you may not have the budget to dedicate to paid <a href=\"https:\/\/rafflepress.com\/?p=9755\">social media<\/a> advertising.<\/p>\n\n\n\n<p>What\u2019s more, you can effectively promote your Instagram business account without spending a dime, which we\u2019ll explore in this article.<\/p>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How to Promote Your Business on Instagram for Free<\/h2>\n\n\n\n<p>Ready to find out how to grow your business on Instagram for free? Try the free Instagram promotion tips below to kickstart your <a href=\"https:\/\/rafflepress.com\/social-media-marketing-statistics\/\" title=\"100+ Need-To-Know Social Media Marketing Statistics (2022)\">social media marketing<\/a> strategy without dipping into your budget.<\/p>\n\n\n<ul><li><a class=\"aioseo-toc-item\" href=\"#aioseo-1-run-contests-or-giveaways\">1. Run Contests or Giveaways<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-2-add-instagram-feeds-to-your-website\">2. Add Instagram Feeds to Your Website<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-3-create-content-users-can-save\">3. Create Content Users Can Save<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-4-use-hashtags-effectively\">4. Use Hashtags Effectively<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-5-cross-promote-on-other-social-media-networks\">5. Cross-Promote on Other Social Media Networks<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-6-use-stickers-and-stories-to-engage\">6. Use Stickers and Stories to Engage<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-7-curate-content-with-instagram-highlights\">7. Curate Content with Instagram Highlights<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-8-leverage-video-on-instagram\">8. Leverage Video on Instagram<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-9-tell-your-email-subscribers\">9. Tell Your Email Subscribers<\/a><\/li><li><a class=\"aioseo-toc-item\" href=\"#aioseo-faqs-about-free-instagram-promotion\">FAQs About Free Instagram Promotion<\/a><\/li><\/ul>\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-1-run-contests-or-giveaways\">1. Run Contests or Giveaways<\/h3>\n\n\n\n<p>One of the quickest and easiest ways to promote your Instagram profile is to <a href=\"https:\/\/rafflepress.com\/create-an-online-contest\/\" title=\"How to Do a Giveaway in 8 Easy Steps (Beginner\u2019s Guide)\">run a giveaway or contest<\/a>. Giveaways excite your target audience with something they want, and most Instagram users are willing to take action for a chance of winning a prize.<\/p>\n\n\n\n<p>Take this example from Look Fantastic:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"356\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/giveaway-on-instagram.png\" alt=\"Look Fantastic Instagram giveaway example\" class=\"wp-image-9636\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/giveaway-on-instagram.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/giveaway-on-instagram-300x191.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/giveaway-on-instagram-50x32.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>The Instagram post has over 5,614 likes and tons of comments, from simply offering an advent calendar to the lucky winner.<\/p>\n\n\n\n<p>Running this type of giveaway is super easy with the right tools. Plus, with <a href=\"https:\/\/rafflepress.com\/\">RafflePress<\/a>, the best WordPress giveaway plugin, you can <a href=\"https:\/\/rafflepress.com\/how-to-run-an-instagram-giveaway\/\" title=\"How to Run a Successful Instagram Giveaway in 10 Easy Steps\">run an Instagram giveaway<\/a> from your website for free with its drag-and-drop giveaway builder.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/rafflepress.com\/\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"301\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin.jpg\" alt=\"RafflePress best WordPress giveaway plugin\" class=\"wp-image-1321\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin.jpg 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin-300x162.jpg 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2020\/01\/rafflepress-best-giveaway-plugin-50x27.jpg 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/figure>\n\n\n\n<p>The <a href=\"https:\/\/rafflepress.com\/unlimited-free-trial-rafflepress\/\" title=\"How to Get an Unlimited Free Trial of RafflePress\">free version of RafflePress<\/a> lets you run viral giveaways from your business website, with powerful actions to boost your website traffic, social media followers, brand awareness, and engagement.<\/p>\n\n\n\n<p>For instance, with the Instagram action, you can ask contestants to visit your Instagram page to enter your contest.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"342\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/rafflepress-free-entry-actions.png\" alt=\"learn how to promote your business on Instagram for free with a RafflePress giveaway\" class=\"wp-image-9637\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/rafflepress-free-entry-actions.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/rafflepress-free-entry-actions-300x184.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/rafflepress-free-entry-actions-50x31.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>It\u2019s highly likely that after visiting your Instagram profile, most users will follow your account without you asking, which is the ideal way to comply with Instagram promotional rules and guidelines.<\/p>\n\n\n\n<p>Additionally, you can ask participants to visit a specific web page and follow you on other social media platforms to earn more chances to win.<\/p>\n\n\n\n<p>You can embed your <a href=\"https:\/\/rafflepress.com\/instagram-giveaway-examples\/\" title=\"15 Kick-Ass Instagram Giveaway Examples to Boost Followers\">Instagram giveaway<\/a> anywhere on your WordPress website, including a blog post, page, or widget area. When it\u2019s live, you can add the giveaway link to your Instagram bio and promote it with an eye-catching post to reach your target audience.<\/p>\n\n\n\n<p>If you\u2019re unconvinced, check out <a href=\"https:\/\/rafflepress.com\/how-seedprod-3x-sales-with-rafflepress\/\">how SeedProd 3X its sales<\/a> with a viral RafflePress giveaway.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-2-add-instagram-feeds-to-your-website\">2. Add Instagram Feeds to Your Website<\/h3>\n\n\n\n<p>Another way to promote your business on Instagram is to add your Instagram photos and videos to your website. That way, your website visitors can explore your Instagram content, and if they like what they see, they can follow you on Instagram without leaving your site.<\/p>\n\n\n\n<p>With <a href=\"https:\/\/wordpress.org\/plugins\/instagram-feed\/\" target=\"_blank\" rel=\"noopener nofollow\">Instagram Feed from Smash Balloon<\/a>, you can add attention-grabbing feeds to your WordPress site for free. Its visual feed builder is easy to use, offers plenty of customization options, and lets you add feeds to any part of your WordPress site.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"301\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/smash-balloon-instagram-feed-plugin-free.png\" alt=\"Smash Balloon free Instagram feed plugin\" class=\"wp-image-9638\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/smash-balloon-instagram-feed-plugin-free.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/smash-balloon-instagram-feed-plugin-free-300x162.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/smash-balloon-instagram-feed-plugin-free-50x27.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Moreover, every time you post new photos to Instagram, this powerful <a href=\"https:\/\/rafflepress.com\/best-wordpress-plugins\/\" title=\"28 Best WordPress Plugins to Grow Your Business in 2022\">WordPress plugin<\/a> will add them automatically to your website, which is an excellent way to save time and keep your website content fresh.<\/p>\n\n\n\n<p>Instagram Feed is free to download from the WordPress.org plugin repository; however, you can upgrade to <a target=\"_blank\" href=\"https:\/\/smashballoon.com\/instagram-feed\/\" rel=\"noreferrer noopener\">Instagram Feeds Pro<\/a> for more layouts and advanced features.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-3-create-content-users-can-save\">3. Create Content Users Can Save<\/h3>\n\n\n\n<p>On Instagram, engagement is the secret sauce to growing your influence, so it\u2019s crucial you take advantage of likes, shares, and comments. Making content that encourages users to tap the Save button is a great way to boost your Instagram engagement.<\/p>\n\n\n\n<p>But what is \u201csaveable\u201d content? In short, any content users want to return to in the future is saveable content. For example, helpful tips, quick tutorials, and even funny memes can make your audience want to return.<\/p>\n\n\n\n<p>This vitamin cheat sheet from Physique and Strength is an ideal example of content most users want to save.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"352\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/saveable-instagram-content.png\" alt=\"Example of &quot;saveable&quot; Instagram content\" class=\"wp-image-9639\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/saveable-instagram-content.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/saveable-instagram-content-300x189.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/saveable-instagram-content-50x31.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Plus, you can easily create an image like this with free image editing software like <a href=\"https:\/\/www.canva.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Canva<\/a> to ensure it captures attention.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-4-use-hashtags-effectively\">4. Use Hashtags Effectively<\/h3>\n\n\n\n<p>Hashtags are another way to ensure your Instagram content gets the attention it deserves without spending money. Yet, many small businesses go overboard and cram their post captions with irrelevant tags.<\/p>\n\n\n\n<p>The problem is that generic hashtags alone won\u2019t attract your target audience. You might get a few hits, but users won\u2019t stick around because they\u2019re not interested enough in your niche.<\/p>\n\n\n\n<p>Instead, use specific hashtags related to your business. For example, if you\u2019re a fashion brand promoting a new top, you can include industry hashtags like #fashion and #style, with attributes like #pearl and #white.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"393\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/example-good-instagram-hashtags.png\" alt=\"Example of good Instagram hashtags\" class=\"wp-image-9640\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/example-good-instagram-hashtags.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/example-good-instagram-hashtags-300x211.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/example-good-instagram-hashtags-50x35.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>You can also create a <a href=\"https:\/\/rafflepress.com\/giveaway-hashtags\/\" title=\"The Best Giveaway Hashtags to Use in 2022\">branded hashtag<\/a>, such as #yourcompanyfashion, to ensure users who follow your hashtag see your content in their Instagram feed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-5-cross-promote-on-other-social-media-networks\">5. Cross-Promote on Other Social Media Networks<\/h3>\n\n\n\n<p>Considering the amount of choice online, it makes sense to promote your small business on other social platforms. Your target audience may be on Instagram, but other visual platforms like TikTok, Pinterest, and YouTube could have users who may also find your content engaging.<\/p>\n\n\n\n<p>Experiment with other social media platforms and cross-promote your content to reach new audiences. For example, if you <a href=\"https:\/\/rafflepress.com\/how-to-create-a-viral-giveaway-to-get-more-social-media-followers\/\" title=\"How to Do a Giveaway on Instagram to Gain Followers\">run a giveaway on Instagram to grow your followers<\/a>, you can promote the post on your Twitter, Facebook, and TikTok accounts to raise awareness.<\/p>\n\n\n\n<p>Something as simple as a quick shout-out like this example from Slasher Sports is ideal for letting people know that you also post quality content on Instagram.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"577\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/cross-promotion.jpg\" alt=\"Cross-promote Instagram on other social networks\" class=\"wp-image-9641\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/cross-promotion.jpg 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/cross-promotion-291x300.jpg 291w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/cross-promotion-48x50.jpg 48w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-6-use-stickers-and-stories-to-engage\">6. Use Stickers and Stories to Engage<\/h3>\n\n\n\n<p>Over 500 million people use <a href=\"https:\/\/rafflepress.com\/instagram-story-giveaway-ideas\/\" title=\"16 Instagram Story Giveaway Ideas (and how to Create One)\">Instagram stories<\/a> daily, which is continually growing. If you\u2019re not already, use Instagram stories to engage informally with your audience, and while you\u2019re there, use stickers to make your stories even more engaging.<\/p>\n\n\n\n<p>Instagram has tons of stickers to spruce up your stories, including polls, questions, location, countdown, and more.<\/p>\n\n\n\n<p>For example, many influencers use the Question sticker for higher engagement, and there\u2019s no reason why your small business can\u2019t either. You can ask users about their opinions on a niche-related topic, get them to share feedback on a recent campaign, or even chat with an \u201cAsk Me Anything\u201d session.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"479\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-stories-stickers.png\" alt=\"Instagram stories stickers\" class=\"wp-image-9642\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-stories-stickers.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-stories-stickers-300x257.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-stories-stickers-50x43.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Alternatively, you can use the Polls sticker to gauge interest in a new product or service, which will help to inform your marketing efforts.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-7-curate-content-with-instagram-highlights\">7. Curate Content with Instagram Highlights<\/h3>\n\n\n\n<p>Instagram highlights are past stories you\u2019ve saved from deletion and pinned to the top of your profile. Essentially, they allow you to save and curate stories into \u201ccollections\u201d that users can view whenever they want.<\/p>\n\n\n\n<p>You can create unlimited highlight albums on Instagram, and unlike regular stories, they won\u2019t vanish after 24 hours. Brands can use these collections to highlight different product ranges, special promotions, and even <a href=\"https:\/\/rafflepress.com\/what-is-user-generated-content-ugc\/\" title=\"What Is User Generated Content (UGC)? 9+ Tips &amp; Examples\">user-generated content<\/a>.<\/p>\n\n\n\n<p>For example, BooHoo has over 19 highlight albums on a range of topics, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>New products<\/li>\n\n\n\n<li>Kourtney Kardashian range<\/li>\n\n\n\n<li>Hype Girl promos<\/li>\n\n\n\n<li>Sustainability<\/li>\n\n\n\n<li>As seen on<\/li>\n\n\n\n<li>Wallpapers<\/li>\n\n\n\n<li>#FilterFree<\/li>\n\n\n\n<li>And many more<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"252\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-highlights.png\" alt=\"Instagram story highlights example BooHoo\" class=\"wp-image-9643\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-highlights.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-highlights-300x135.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-highlights-50x23.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Follow BooHoo\u2019s lead by creating highlights for different product ranges, and keep them updated with new, relevant content as you grow your audience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-8-leverage-video-on-instagram\">8. Leverage Video on Instagram<\/h3>\n\n\n\n<p>Anyone can snap a quick video for free these days with a tablet or smartphone, so if you\u2019re not already, now is the time to start promoting your business with Instagram video content.<\/p>\n\n\n\n<p>For example, Instagram TV (IGTV) is similar to YouTube in that users can explore channels on their favorite topics and watch content they love from the Instagram app. Moreover, IGTV helps attract <a href=\"https:\/\/rafflepress.com\/?p=11907\">users who engage<\/a> more with videos than static images.<\/p>\n\n\n\n<p>After uploading your first video to IGTV, Instagram will automatically create your unique channel. From there, you can upload new video content, post existing Instagram videos, and even cross-promote your <a href=\"https:\/\/rafflepress.com\/how-to-get-subscribers-on-youtube\/\" title=\"How To Get Subscribers On YouTube (14 Easy Hacks)\">YouTube videos<\/a> to reach new followers.<\/p>\n\n\n\n<p>Another way to use video to promote your business is with Instagram Live. The Live feature is an excellent way to host live workshops, interviews with influencers for your influencer <a href=\"https:\/\/rafflepress.com\/best-digital-marketing-campaigns\/\" title=\"\">marketing campaigns<\/a>, and even Q&amp;A sessions in real time.<\/p>\n\n\n\n<p>Talking directly to your target audience through live video helps build authentic relationships. Since you\u2019re taking time out of your day to put a human face to your business, users are more likely to trust you.<\/p>\n\n\n\n<p>In this example, The Trademark Attorney promotes their live stream ahead of time to build excitement:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"353\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-live-promo.png\" alt=\"Instagram Live promo example\" class=\"wp-image-9644\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-live-promo.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-live-promo-300x189.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/instagram-live-promo-50x32.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Try teasing your live stream regularly over the weeks leading up to the event to get the maximum number of viewers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"aioseo-9-tell-your-email-subscribers\">9. Tell Your Email Subscribers<\/h3>\n\n\n\n<p>We\u2019ve almost reached the end of our free Instagram promotion tips, but no marketing campaign is complete without talking about <a href=\"https:\/\/rafflepress.com\/best-free-email-marketing-tools-services\/\" title=\"10+ Best Free Email Marketing Tools &amp; Services for Small Businesses\">email marketing<\/a>. Email is one of the most powerful ways to promote your business, with over 64% of small businesses using it to reach customers.<\/p>\n\n\n\n<p>But did you know that email is also an effective way to promote your business on Instagram? It\u2019s true, and there\u2019s minimal effort required and zero cost. Simply add a short sentence to the bottom of your <a href=\"https:\/\/rafflepress.com\/how-to-create-an-email-newsletter\/\" title=\"How to Create an Email Newsletter (Step-by-Step)\">email newsletters<\/a>, asking your audience to follow you on Instagram.<\/p>\n\n\n\n<p>Or, if you\u2019re feeling creative, you can add your Instagram feed to your emails, like Urban Outfitters:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"559\" height=\"314\" src=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/urban-outfitters-instagram-email-content.png\" alt=\"Urban Outfitters Instagram email content\" class=\"wp-image-9645\" srcset=\"https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/urban-outfitters-instagram-email-content.png 559w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/urban-outfitters-instagram-email-content-300x169.png 300w, https:\/\/rafflepress.com\/wp-content\/uploads\/2022\/09\/urban-outfitters-instagram-email-content-50x28.png 50w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/figure>\n\n\n\n<p>Since images are more engaging than straightforward email content, your audience is highly likely to click through to your Instagram profile to see your content. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"aioseo-faqs-about-free-instagram-promotion\">FAQs About Free Instagram Promotion<\/h2>\n\n\n\n<div class=\"wp-block-ht-blocks-accordion wp-block-hb-accordion\"><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>Is it worth paying Instagram to promote your business?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Paid Instagram promotions can quickly increase brand awareness and engagement. They\u2019re useful if you have the budget, but you can still grow your Instagram business account for free with consistent, strategic content.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>What\u2019s the best way to promote my business on Instagram for free?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Run contests, share saveable content, use targeted hashtags, and cross-promote on other platforms. Engaging consistently is key.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>How often should I post to grow my Instagram account?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Most small businesses see results by posting 3\u20135 times per week, with a mix of feed posts, stories, and reels.<\/div><\/div><\/div><div class=\"wp-block-hb-accordion__section\" data-ht-blocks-accordion-block-state=\"closed\"><div class=\"wp-block-hb-accordion__title\"><span>Can I get customers from Instagram without ads?<\/span><\/div><div class=\"wp-block-hb-accordion__content\"><div class=\"wp-block-hb-accordion__contentwrap\">Yes. By sharing high-quality, relevant content and interacting with followers, you can drive organic traffic to your website and convert followers into customers.<\/div><\/div><\/div><\/div>\n\n\n\n<p>By using these free Instagram promotion tips consistently, you can grow your audience, boost engagement, and drive real business results without spending money on ads.<\/p>\n\n\n\n<p>You can also supercharge your growth by running a free Instagram giveaway with <a href=\"https:\/\/rafflepress.com\/\">RafflePress<\/a>. It\u2019s the easiest way to get more followers, generate buzz, and turn your Instagram audience into loyal customers.<\/p>\n\n\n\n<p>Next, check out these other free marketing guides to keep building your business:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/rafflepress.com\/how-to-get-followers-on-tiktok-for-free\/\">How to Get Followers on TikTok for Free Fast<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/free-content-for-website\/\">Proven Ways to Get Free Content for Your Website<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/rafflepress.com\/best-free-social-media-contest-tools\/\">Best Free Social Media Contest Tools<\/a><\/li>\n<\/ul>\n\n\n\n<p>If you liked this article, please subscribe to our\u00a0<a href=\"https:\/\/www.youtube.com\/channel\/UCPtN7xV_892Pa6AcoOYzbAg\" target=\"_blank\" rel=\"noopener nofollow\" title=\"YouTube - RafflePress\">YouTube Channel<\/a>\u00a0for RafflePress video tutorials. You can also find us on\u00a0<a href=\"https:\/\/twitter.com\/rafflepress\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Twitter - RafflePress\">Twitter<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.facebook.com\/rafflepress\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"Facebook - RafflePress\">Facebook<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this post, we&#8217;ll show you how to promote your business on Instagram for free. Our free Instagram promotion tips are easy to follow and won&#8217;t cost a dime.<\/p>\n","protected":false},"author":6,"featured_media":9646,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"limit_modified_date":"","last_modified_date":"2022-10-21T05:45:01","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[8],"tags":[2415,1095,784],"class_list":["post-9632","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tutorials","tag-free-instagram-promotion-tips","tag-how-to-go-viral-on-instagram","tag-instagram-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/9632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/comments?post=9632"}],"version-history":[{"count":9,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/9632\/revisions"}],"predecessor-version":[{"id":16014,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/posts\/9632\/revisions\/16014"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/media\/9646"}],"wp:attachment":[{"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/media?parent=9632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/categories?post=9632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rafflepress.com\/wp-json\/wp\/v2\/tags?post=9632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}